Account Executive, Home Care

A Place for Mom

5d•$204,575 - $204,575•Remote

About The Position

A Place for Mom (APFM) is seeking a strategic, results-driven Account Executive to grow its home care segment by developing and expanding partnerships with home care franchise systems, multi-location operators, and corporate organizations that own or manage multiple home care agencies. This enterprise sales role focuses on engaging executive-level stakeholders, building APFM’s value story, and securing corporate partnerships and large-scale orders that increase agency participation, referral volume, and network capacity across affiliated locations. The Account Executive takes a consultative approach to complex enterprise sales, navigating organizational structures and influencing corporate leadership, franchise business coaches, and individual agencies. The role works closely with Home Care Acquisition Managers, who support grassroots adoption and agency-level sales, and Customer Success Managers, who lead onboarding, enablement, and retention. Success means establishing APFM’s value with strategic accounts and winning corporate orders that expand network capacity, agency participation, and referral volume. The ideal candidate is an experienced enterprise seller with consultative sales success, executive presence, analytical rigor, and the ability to lead cross-functional teams toward shared commercial goals. The position is remote and involves an estimated 25% travel. Base salary is $122,500, with a bonus of $82,075.

Requirements

Bachelor’s degree in Business, Marketing, Healthcare Administration, or a related field.
At least 7 years of B2B sales experience with a record of achieving and exceeding revenue targets.
Demonstrated success in consultative selling, enterprise deal closing, strategic business development, and navigating complex sales cycles.
Experience selling through franchise, multi-location, or channel structures and winning corporate commitments that drive adoption across individually owned locations.
Ability to build credibility and influence senior executives, corporate decision-makers, franchise leaders, and other stakeholders.
Experience managing cross-functional sales and customer success partners and delivering results through influence and collaboration without direct authority.
Ability to turn data into clear insights that identify growth opportunities, influence decisions, and support investment cases.
Strong analytical, financial, negotiation, presentation, and relationship-management skills.
Highly organized and self-directed, with the ability to manage multiple strategic accounts, prioritize opportunities, and pursue ambitious growth objectives.
Willingness to travel as needed; estimated travel is 25%.

Nice To Haves

Experience in home care, senior care, or a related healthcare services industry.

Responsibilities

Own the full enterprise sales cycle with franchise organizations and other multi-location operators, from prospecting and executive access through negotiation and close, securing corporate orders that bring locations into APFM’s network.
Develop tailored APFM value propositions for strategic accounts based on their business models, growth priorities, and location-level performance data.
Create and execute strategic account plans for franchise systems, corporate operators, and organizations with multiple home care agencies to win corporate orders, grow revenue, and meet corporate sales objectives.
Build relationships with C-suite executives, corporate leaders, franchise business coaches, and other senior decision-makers to establish APFM as a strategic partner.
Identify opportunities to turn existing agency-level participation into corporate orders and expand established relationships.
Increase enterprise-wide adoption and program penetration across eligible franchise locations, affiliated agencies, and corporate-owned networks.
Develop strategies to grow referral volume, participating agency counts, and engagement within existing accounts.
Partner with Home Care Acquisition Managers to align grassroots sales activity with corporate priorities and accelerate local adoption and program utilization.
Guide Customer Success Managers on agency-level enablement and HCAM-to-CSM handoffs at go-live; use adoption results and upsell triggers as evidence to win and expand corporate orders.
Prepare executive presentations and business reviews that communicate program performance, growth opportunities, and plans to expand participation and referral volume.
Monitor account performance, agency participation, network capacity, referral trends, and pipeline progression, adjusting strategies as needed.
Set measurable account goals and hold cross-functional partners accountable for execution so corporate agreements lead to agency participation, retention, and incremental business.
Maintain account plans, forecasts, pipeline reports, and performance metrics in APFM’s CRM and reporting systems.
Represent APFM in executive meetings, industry events, and strategic partnership discussions to strengthen relationships and identify growth opportunities.