Account Executive, SMB - Base44

Wix•Salt Lake City, UT
•Remote

About The Position

Base44 is building its foundational go-to-market team for an AI-powered software development platform recently acquired by Wix. The Account Executive, SMB will bring the platform to small and medium-sized business customers, manage the full sales cycle, and translate technical innovation into business value. This high-impact, high-velocity role operates in an entrepreneurial environment and works closely with Base44 and Wix leadership to help establish the sales approach. The position is listed as US Remote, with candidates sought in or near Salt Lake City, Utah, or San Diego, California. Base44 is part of Wix and describes its AI platform as turning plain language into working custom software.

Requirements

  • At least 2 years of B2B sales experience at a technology company, with a proven record of exceeding quotas.
  • Experience in SMB environments with shorter sales cycles and high-volume deal flow.
  • Experience with product-led growth or land-and-expand motions, leveraging individual contributors to drive organizational adoption.
  • Familiarity with AI, machine learning, or developer-centric SaaS, and comfort discussing technical workflows with stakeholders.
  • Self-motivation, goal orientation, and comfort with ambiguity in a startup-within-a-large-company environment.
  • Strong communication skills and ability to tailor complex messaging to technical and non-technical audiences.

Responsibilities

  • Balance outbound prospecting with inbound and product-led opportunities, while creating pipeline.
  • Understand customer workflows and demonstrate how Base44 addresses business problems through discovery and tailored demos.
  • Manage the buying process by aligning decision-makers, addressing technical and legal questions, and owning commercial terms through close.
  • Partner with Account Management on customer handoffs and expansion.
  • Explain Base44’s AI capabilities in business terms that resonate with CXOs, Product Leads, and Founders.
  • Shape the foundational sales motion, including messaging, outreach strategies, and customer segmentation.
  • Identify and convert high-potential prospects to build early market momentum.
  • Share market feedback with the product team to influence the roadmap and positioning.
  • Maintain accurate CRM records and deal forecasts.
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