Account Exec - Vistar

PFG | Performance Good Group

About The Position

The Account Executive manages a customer and geographic sales territory, meeting customer needs and achieving or exceeding budgeted sales and gross profit objectives. The role prospects for new business, builds customer trust and credibility, and identifies distribution, product, and strategic needs and solutions. The Account Executive manages accounts according to location, potential, and size; develops customer-specific strategies; and maintains regular customer contact based on account volume, opportunities, and needs. The role uses company sales processes, marketing materials, sales support resources, and CRM tools, and involves the Region Sales Manager as appropriate. It also contributes as a team member and performs assigned duties in support of company initiatives and position KPIs. The position develops product recommendations, consumer insights presentations, bids, and menus to support customer business strategies. It compares Vistar’s services with competitors, manages territory coverage and account strategies, and communicates with brokers, manufacturer representatives, customer service teams, merchandising, management, and other internal partners. The role follows through on commitments, refers non-sales issues to the appropriate teams, and uses Vistar’s information systems, laptop, telephone, and CRM to support customer relationships and make appropriate pricing recommendations.

Requirements

High school diploma/GED or equivalent experience.
2–4 years of foodservice or vending sales experience.

Nice To Haves

Bachelor’s degree.
4–6 years of foodservice or vending sales experience.

Responsibilities

Highlight Vistar’s features and benefits compared with competing distributors, and develop product recommendations and consumer insights presentations for customers.
Develop short- and long-term strategies for high-potential accounts and manage time and resources to cover the sales territory.
Communicate with local brokers and manufacturer representatives to identify sales opportunities.
Follow through on customer commitments and align Vistar’s services with customers’ short- and long-term needs and business strategies.
Compare Vistar’s services with competitors and develop product bids and menus to support customer business strategies.
Refer non-sales issues, such as delayed shipments or order expediting, to Sales Managers, center personnel, or the Denver support group.
Communicate customer issues, problems, and needs regularly to distribution center customer service and merchandising teams.
Involve Sales Managers and other management in appropriate internal and external meetings.
Use Vistar’s information system, laptop, and telephone to support customer relationships through presentations, correspondence, and calls.
Retrieve and use information to make appropriate and profitable pricing recommendations for customers and Vistar.
Use and update the Vistar CRM system as directed.
Perform other related duties as assigned.