Business Analyst Jobs

About The Position

Requirements

• Bachelor’s degree in Business, Marketing, Economics, Statistics, Marketing Analytics, Computer Science, or a related field
• 5 years’ experience in an analytics, marketing analytics, or data‑focused role, with demonstrated impact on business or marketing decisions.
• Strong proficiency in analyzing large, complex datasets.
• Strong communication skills, with the ability to help translate complex analysis into clear insights for non‑technical audiences.
• Demonstrated ability to work cross‑functionally and manage multiple stakeholder relationships.
• Interest in investment products and financial markets, with this role specifically focused on supporting Vanguard’s fixed income offering.

Nice To Haves

• Experience building dashboards and visualizations using BI tools (e.g., Tableau)a plus
• Interest in or exposure to AI‑enabled analytics, advanced measurement approaches, or modern marketing technology stacks.

Responsibilities

• Analyze marketing performance across campaigns, channels, audiences, and messages to identify trends, opportunities, and areas for optimization.
• Provide experience in working with marketing stakeholders to turn business requirements into actionable technical specifications and drive data segmentation/personalization.
• Assist stakeholders in the design and execution of test‑and‑learn approaches (e.g., A/B tests, holdouts, etc.) to evaluate the true impact of marketing initiatives.
• Deliver insights through to clear recommendations and next steps.
• Work with internal teams to build and maintain dashboards and self‑service reporting that enable marketers and leaders to quickly understand performance and make informed decisions.
• Partner with marketing stakeholders to support planning, optimization, and post‑campaign readouts with data‑backed insights.
• Collaborate with analytics, data, and marketing operations partners to improve measurement frameworks, automation, and scalability of reporting.
• Contribute to building a data‑driven marketing culture, promoting best practices in measurement, experimentation, and insight generation.
• Work closely with data analysts, product teams, marketing strategists to align insights with business priorities and ensure analyses support decision‑making across teams.