Web & Email Marketing Manager

Cadillac Formula 1® Team • Indianapolis, IN

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About The Position

Cadillac Formula 1® Team is seeking a highly skilled and data-driven Web & Email Marketing Manager to lead the development, execution, and optimisation of our digital communication channels. This role will be central to how we engage fans, partners, and stakeholders globally delivering best-in-class web experiences and high-performing email campaigns. You’ll combine creativity with analytics, ensuring every digital touchpoint reflects the prestige, innovation and performance of the Cadillac brand in Formula 1®.

Requirements

• Proven experience in web management and email marketing (ideally in sport, automotive, or high-performance brands)
• Strong analytical mindset with experience interpreting data and optimising campaigns
• Hands-on experience with CMS platforms, email marketing tools (e.g., Salesforce Marketing Cloud, HubSpot, Mailchimp), and analytics tools
• Understanding of SEO, UX/UI principles, and digital best practices
• Excellent project management and organisational skills
• Passion for motorsport, innovation, and fan engagement

Responsibilities

• Own and manage the official team website, ensuring it is visually compelling, up-to-date, and performance-optimised
• Collaborate with designers, developers, and content teams to deliver new features, landing pages, and campaign microsites
• Monitor website performance (traffic, engagement, conversion rates) and continuously optimise UX/UI
• Ensure SEO best practices are implemented to drive organic growth
• Plan, create, and execute global email campaigns (newsletters, fan engagement, partner communications)
• Build and manage segmented email lists to deliver personalised and targeted content
• Optimise campaigns through testing, automation workflows, and lifecycle journeys
• Ensure compliance with data protection and email marketing regulations
• Track and analyse performance across web and email channels using tools such as Google Analytics, CRM platforms, and email marketing software
• Produce regular reports with actionable insights for marketing leadership
• Use data to inform campaign strategy, improve ROI, and enhance fan engagement
• Work closely with the wider marketing team to align web and email activity with brand campaigns, race calendars, and sponsorship activations
• Support product launches, race promotions, and exclusive content drops
• Manage CMS platforms, email marketing tools, and integrations with CRM systems

Benefits

• industry-leading pension
• generous time off
• huge potential for career development

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed