Email Marketing Manager
About The Position
The National Marine Sanctuary Foundation is seeking an Email Marketing Manager to develop and execute the Foundation’s email marketing strategy across brand awareness, engagement, cultivation, and individual fundraising. This role will also provide strategic input for the Foundation's website, social media, and other platforms. The Email Marketing Manager will join a creative team within the Marketing-Communications Department, collaborating with various internal divisions and external partners, including NOAA and community organizations. The Foundation is committed to equal opportunity and fostering a diverse, collaborative work environment.
Requirements
- Bachelor’s degree in marketing or a related field
- At least 5 years of digital marketing experience
- Experience leading multiplatform digital fundraising campaigns.
- Proficiency in MailChimp, Salesforce, GA4 and online fundraising platforms (e.g. Fundraise Up) required.
- Experience in managing both internal and external stakeholders.
- Strong project management skills
- Strong interpersonal and relationship-building skills
- Excellent writing and editing skills
- Strong analytical skills
- Regular attendance is required.
Nice To Haves
- Experience in and/or knowledge of national marine sanctuaries, ocean conservation, and marine science.
- A sincere interest in, and commitment to, our mission.
Responsibilities
- Develop the digital marketing strategy via Foundation audience segmentation, fundraising trends, and Foundation priority messages and programs.
- Plan and manage the creation of relevant and engaging digital content for publishing onto various digital platforms with a primary focus on the Foundation’s email marketing program.
- Work across the Marketing-Communications team and outside vendors to execute email marketing content.
- Work with the Marketing Manager on website, search engine optimization, database marketing, email, social media, and display advertising campaigns.
- Working with the Development team, evaluate the performance of individual fundraising campaigns, including post-analysis and data reporting.
- Identify conversion and drop-off points metrics that affect email marketing and individual fundraising performance.
- Build new growth strategies through digital marketing.
- Perform other duties as assigned, including participating in Foundation events.
Benefits
- Generous leave policy
- Paid time off the week between December 25 and January 1
- 12 paid holidays
- Medical with an FSA option
- Dental insurance
- Vision insurance
- Foundation paid Life Insurance
- Foundation paid Disability Insurance
- 403(B) with employer contribution after one year of service
- Commuter Benefits
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
