VP, Sales

Innovairre•Forest, VA

About The Position

Squark AI is hiring a senior, quota-carrying VP, Sales to lead revenue generation for its AI platform purpose-built for nonprofit fundraising. The role owns pipeline creation, consultative enterprise sales, ARR growth, commercial strategy, and development of a repeatable go-to-market motion. The VP, Sales will sell AI software, enterprise engagements, and related agency services, including bundled software-plus-services offerings. The position requires translating AI and analytics capabilities into business value, building ROI cases, and selling to executive stakeholders. The role works cross-functionally with leadership, marketing, product, analytics, strategy, operations, and delivery teams to shape proposals, pricing, case studies, and market feedback loops. Squark AI is part of Market Holdings, a global group focused on fundraising, marketing, media, data solutions, and AI for nonprofit and mission-driven organizations.

Requirements

  • At least 5 years of proven quota-carrying sales experience with a track record of closing software, data, analytics, or technology deals.
  • At least 2 years selling AI software, machine learning, predictive analytics, automation, or closely related solutions.
  • Demonstrated success building pipeline and closing complex B2B deals.
  • Strong consultative selling skills and the ability to explain technical products in clear business language.
  • Experience creating ROI-based business cases and selling to senior decision-makers.
  • Strong commercial judgment in pricing, proposal development, negotiation, and deal structuring.
  • Excellent written and verbal communication skills.
  • High ownership, strong follow-through, and comfort operating in an entrepreneurial environment.

Nice To Haves

  • Experience selling into nonprofits, fundraising organizations, or other mission-driven sectors.
  • Experience selling both software and services.
  • Familiarity with fundraising, donor analytics, direct mail, digital marketing, or agency services.
  • Experience working inside a growth-stage business where the sales motion is still being built.
  • Ability to collaborate effectively with product, analytics, operations, and delivery teams.

Responsibilities

  • Own new business development from prospecting through close.
  • Build and manage a qualified enterprise pipeline for Squark AI.
  • Sell AI software, enterprise engagements, and related agency services tied to fundraising performance.
  • Package adjacent services such as strategy, analytics, direct mail, digital marketing, creative, and agency support when they improve client outcomes and strengthen the commercial opportunity.
  • Translate product use cases—including acquisition targeting, KPI and revenue forecasting, donor journey optimization, donor-first marketing, lapsed donor re-engagement, major gift propensity, and next-best-action recommendations—into clear business value for clients.
  • Structure deals across subscription, usage-based, enterprise, and bundled software-plus-services models.
  • Partner with leadership, marketing, product, and delivery teams to shape proposals, pricing, case studies, and market feedback loops.
  • Build executive relationships and move opportunities through discovery, demo, proposal, negotiation, and close.
  • Maintain pipeline discipline, forecast accuracy, and CRM hygiene.
  • Help establish a repeatable growth playbook as the business scales.
  • Perform additional responsibilities as required to support operational objectives and team success.
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