VP Product Marketing - Global

Preservica • Boston, MA

10h

About The Position

Preservica, a global leader in Active Digital Preservation, is seeking a VP, Product Marketing to lead its global product marketing function and play a pivotal role in its next phase of growth. The role involves owning the global product marketing strategy, building and leading a high-performing US team, and unifying the existing UK product marketing team into a single world-class function. This position will directly influence market understanding of Preservica, expansion into new sectors, and its positioning as a leader in Active Digital Preservation. The ideal candidate is a strategic and hands-on product marketing leader with experience in high-growth SaaS environments, a track record of building and developing teams, and a strong understanding of regulated industries.

Requirements

• Significant experience leading Product Marketing within a scaling SaaS business
• A track record of building and developing high-performing teams
• Experience managing distributed global teams across the US and international markets
• Strong understanding of regulated industries, compliance, governance, records management, or related sectors
• Proven success developing positioning, messaging, launch strategies, and go-to-market initiatives
• Credibility and influence with Product Management and executive stakeholders
• A bias for action and the ability to move seamlessly between strategy and execution
• Strong commercial awareness and customer-centric thinking
• Experience leveraging AI tools to accelerate productivity and decision-making

Nice To Haves

• Experience working within the Microsoft ecosystem or partner channel (highly desirable)

Responsibilities

• Own the Global Product Marketing Function - Lead product marketing across the business, bringing together teams in the US and UK under a single strategy, messaging framework, launch calendar, and set of priorities.
• Define Positioning & Messaging - Create compelling market narratives that resonate with both our established customer base and new growth markets, particularly those operating in highly regulated environments where compliance, governance, audit readiness, and retention obligations are critical.
• Drive Expansion into New Markets - Identify and evaluate new segments, develop market-entry strategies, and equip go-to-market teams with the positioning, proof points, and enablement needed to win.
• Partner with Product Leadership - Work closely with Product Management to ensure customer and market insights influence the roadmap while translating future product innovation into compelling launch strategies.
• Enable Sales & Channel Success - Create impactful sales and partner enablement programmes that drive adoption and support revenue growth across direct and indirect channels.
• Elevate Demand Generation - Provide clear messaging, audience insights, and value propositions that help demand marketing teams maximise awareness, engagement, and conversion.
• Expand Our Microsoft Ecosystem Story - Help strengthen the market positioning of Preserve365, highlighting the value of Active Digital Preservation within Microsoft 365 environments and the broader Microsoft partner ecosystem.

Benefits

• Executive visibility
• Ownership of a global function
• Direct access to senior leadership
• Opportunity to shape how an entire market understands the value of digital preservation, governance, and compliance
• Equal Opportunities Employer

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed