VP of Sales
About The Position
Taranis is seeking a results-driven Vice President of Sales to lead revenue growth across North America. Reporting directly to the CEO, this leader will oversee the Sales organization while also playing an active, hands-on role in strategic customer engagement, executive relationship management, and key commercial initiatives across the US agriculture market. This role requires a leader who can operate strategically while remaining closely connected to customers, deals, and day-to-day commercial execution. As a member of the company’s leadership team, the VP of Sales will collaborate closely with executives across Product, R&D, Operations, Marketing, Customer Success, and Finance to help drive company strategy, customer growth, and operational alignment. The ideal candidate brings deep experience and strong relationships within the agriculture industry, with a proven track record of building trusted partnerships across Ag Retail, grower, and enterprise agriculture organizations. The candidate must demonstrate strong technological orientation and comfort working with modern sales tools and platforms. Taranis is hiring a senior commercial leader with deep agriculture industry expertise, strong executive customer relationships, and a strong technology orientation with hands-on experience driving modern, data-driven sales organizations.
Requirements
- Deep experience and an active network within the US agriculture industry.
- Proven success working with Ag Retailers, cooperatives, growers, and manufacturers
- Significant leadership experience managing enterprise sales organizations.
- Experience leading high-performing sales teams in fast-growing environments.
- Strong technological orientation and experience working with sales enablement and CRM tools such as Salesforce, Gong, and similar commercial platforms.
- Strong understanding of forecasting, pipeline management, and data-driven sales execution.
- Experience managing commercial budgets and strategic customer relationships.
- Excellent communication, leadership, and relationship-building skills.
- Willingness to travel frequently across North America.
Responsibilities
- Lead Regional Account Managers to achieve revenue, renewal, and expansion targets.
- Engage with Key partners to drive value of strategic partner relationships
- Deliver customer retention targets with existing customer base
- Drive enterprise sales strategy and strategic account growth.
- Build scalable sales processes, forecasting, pipeline management, and performance accountability.
- Develop executive relationships within strategic customer accounts and expand engagement beyond day-to-day account management.
- Partner closely with key customers to drive long-term growth and retention.
- Own sales forecasting, quarterly pipeline management, variable compensation tracking, and CRM discipline across Salesforce and Gong.
- Partner with Finance on sales planning, variable compensation tracking, and budget management.
- Work closely with Product, R&D and Operations teams to support customer and commercial priorities.
- Collaborate closely with Customer Success, Marketing, Customer Experience, and Operations leadership to support strategic account execution and commercial growth.
- Communicate customer needs to Product, R&D, and AI technology teams and facilitate customer experience interactions to ensure product and customer alignment
- Provide customer and market feedback to support product and commercial strategy.
- Partner with the Marketing Director and marketing team to build and execute on core strategies for growth and retention.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
