VP-Local-Sales

NCM Careers•New York, NY

1d•Hybrid

About The Position

The VP, Local Sales is a leadership role responsible for developing and implementing local sales strategies across multiple markets while managing major markets and regional sales operations. Reporting to the SVP, Local Sales, the role oversees the local sales division and business development, with accountability for revenue, profitability, and growth across designated territories, verticals, and key accounts. The VP manages Account Executives and BDRs and serves as a player/coach, building agency partnerships, developing client relationships, and promoting NCM’s value proposition within the greater video ecosystem. The role also carries a personal book of business and individual sales targets in addition to team performance goals. The position operates in a professional office environment and a home office as a hybrid role. It routinely uses standard office equipment. The work may require sitting for prolonged periods. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Requirements

Bachelor’s degree required; the experience and training section also accepts a college degree in a related field or equivalent experience.
8–10 years of senior sales management experience, including national and local sales experience.
At least 5 years of direct selling experience to clients and strategic partners.
3–5 years of digital sales or sales management experience.
Demonstrated ability to motivate and support a sales team of 10 or more members and manage teams of 10 or more.
Proven record of exceeding individual sales targets and team goals, and ability to balance personal sales responsibilities with team leadership.
Experience managing strategic accounts while overseeing team performance.
Strong financial and business acumen and ability to translate corporate goals into local sales strategies.
Strong leadership, relationship-building, negotiation, collaboration, and stakeholder-influence skills.
Analytical thinking and ability to make business decisions that benefit NCM and its partners.
General understanding of diverse data sets and attribution products.
Familiarity with basic business accounting, accounts payable/receivable, and invoicing needs.
Proficiency with Microsoft CRM and Office Suite, with strong to very advanced Excel skills.
Proficiency with spreadsheets, databases, and formulas.
Exceptional organization and verbal and written communication skills across staff levels.
Ability to sell innovative, multiplatform media programs.
Self-motivated, assertive, energetic, and positive team player.
Ability to work in a fast-paced, tight-deadline environment, take initiative, plan strategically, solve problems, and resolve issues promptly.
Strong attention to detail.
Ability to understand and consistently demonstrate NCM’s core values: Honor, Innovation, Collaboration, Accountability, and Perseverance.

Responsibilities

Manage a personal book of business, meet individual annual sales targets, grow strategic accounts, and support enterprise-level clients.
Develop and execute sales strategies for assigned high-value accounts and prospects while balancing personal sales duties with team leadership.
Develop and execute local sales business plans covering growth, cost, and customer satisfaction objectives.
Collaborate with the National Sales Team on clients with both national and local marketing needs.
Prepare accurate forecasts and timely business performance reports.
Gather and use business and market intelligence to support sales and market-share growth, competitive responses, and business-unit initiatives.
Identify, assign, and prioritize category targets and market opportunities.
Direct the sales activities of 10–15 Major Market Account Directors and Account Executives.
Interview, hire, and train employees; assign and direct work; assess performance; and develop career plans.
Monitor job performance, take improvement actions, hold the team accountable for goals, and develop and reward talent.
Identify and develop relationships with advertising agencies, strategic partners, channel partners, and clients.
Execute onscreen, lobby, digital, cinema, and programmatic sales strategies.
Manage customer expectations and support customer satisfaction, campaigns, and sales needs.
Work with the SVP to establish category sales strategy and tactics.
Collaborate with Marketing/SIA teams on local sales materials and pitches.
Develop local market expertise through conferences, research, and market analysis.
Build agency partnerships beyond standard media spending, including custom marketing elements and data/attribution solutions.