Vice President, Marketing

Delcath Systems• US,

About The Position

Delcath Systems, Inc. is seeking a senior commercial marketing leader to build and elevate its marketing function as the company enters a critical commercial phase. The VP of Marketing will be the organization's senior-most marketing leader, responsible for brand strategy for HEPZATO KIT, market access and reimbursement marketing support, sales enablement, medical communications alignment, and patient advocacy. The role reports directly to the Chief Commercial Officer. The position combines multi-year strategic direction with hands-on execution in a lean environment. The VP will professionalize the marketing function by developing the team and operating infrastructure, managing external agencies, directing omnichannel marketing, and building claims- and EHR-based data capabilities to measure market impact and inform strategy. The role also supports provider and hospital education as reimbursement conditions evolve, including the transition from transitional pass-through payment status and anticipated CMS 340B reimbursement changes.

Requirements

10 or more years of progressive pharmaceutical or biotechnology marketing experience, including 3 or more years in a VP or senior marketing leadership role.
Direct experience marketing a rare or ultra-rare disease product, or another product with significant reimbursement or market access complexity.
Demonstrated experience managing external agencies, including selection, contracting, and performance management.
Strong understanding of specialty pharmaceutical reimbursement dynamics, such as buy-and-bill, 340B, transitional pass-through payment status, and coding and coverage pathways.
Track record of building or scaling a marketing function, including team structure and processes, in a small or resource-constrained commercial organization.
Experience directing omnichannel marketing execution, including digital, point-of-care, and field-facing content.
Ability to operate with limited data infrastructure and work cross-functionally to build claims- and EHR-based measurement capabilities.
Executive presence and communication skills, with the ability to act as a strategic partner to the Chief Commercial Officer and commercial leadership team.
Ability to read and interpret technical journals, safety rules, operating and maintenance instructions, and procedure manuals; write routine reports and correspondence; and speak effectively with employees and outside organizations.
Ability to perform basic arithmetic, compute rates, ratios, and percentages, and create or interpret spreadsheets and graphs.

Nice To Haves

Strongly preferred: experience with procedure-based or device-delivered therapies.
Oncology or interventional radiology commercial experience.
Experience partnering with patient advocacy organizations.
Experience at a company navigating a reimbursement status transition, such as loss of pass-through or orphan pricing status.

Responsibilities

Own the overall marketing strategy and HEPZATO KIT brand plan, aligned with corporate and commercial goals.
Rebuild and right-size the marketing organization by assessing team structure, roles, and capabilities, and hiring or developing talent as needed.
Manage external agency partners, including scope, statements of work, contracting, and performance accountability.
Lead market access marketing support in partnership with market access and reimbursement leadership, including provider and hospital education on coding, billing, and reimbursement pathways.
Develop messaging and materials supporting the transition off pass-through status and anticipated CY 2027 CMS 340B reimbursement changes.
Build marketing data capabilities using claims and EHR sources to identify candidate patients, measure market penetration, and inform resource allocation.
Own sales enablement, including field-facing detail aids, CLM and digital tools, leave-behinds, regional and national conference strategy, and KOL development.
Direct omnichannel execution across personal and non-personal promotion, including point-of-care marketing, HCP portal and website, programmatic and email, and peer-to-peer and medical communications.
Lead patient advocacy strategy and relationships with patient advocacy organizations as a workstream distinct from advertising.
Oversee development and deployment of real-world evidence and patient testimonial content in partnership with medical affairs for HCP-facing and point-of-care materials.
Partner with the Chief Commercial Officer, sales leadership, market access, and medical affairs as a member of the commercial leadership team.
Establish the marketing budget, KPIs, and reporting cadence to demonstrate ROI and guide investment decisions.