Vice President/General Manager

Nexstar Media Group, Inc. • Green Bay, WI

2d • Onsite

About The Position

Nexstar Media, Inc., America’s largest local broadcasting company, is seeking an experienced and dynamic Vice President & General Manager to lead WFRV (CBS) in Green Bay, Wisconsin (DMA #68), as well as all digital, mobile, and social assets associated with the station. The ideal candidate will utilize their proven skillsets and extensive experience in leading broadcast operational teams with sales-driven organizations, including a strong understanding of advanced digital ad solutions, and new business development. Additionally, this candidate will possess a strong background in developing locally originated content for multiple platforms (OTT, linear, web, social), driving audience engagement, and increasing our overall reach. Promoting a winning culture of teamwork within all station departments and prior success in maintaining a focus on operational efficiencies and growth in programming performance and new local revenue generation is required. WFRV is committed to covering local news throughout Northeastern Wisconsin and is a market leader in developing important local television and digital content. The station produces more than 35 hours of local programming each week, including Midwest Farm Weekly, Newsmaker Sunday, Green & Gold Game Day, and Green Bay Nation just to name a few. The station also has a strong commitment to covering community events. Green Bay is home to the NFL’s Green Bay Packers and Lambeau Field. While the Packers may be the first thing you think of when you think of Green Bay, the team is not the only thing the city has to offer. Explore museums and hiking trails or enjoy seasonal water sports. Green Bay also has a vibrant downtown with plenty of year-round entertainment. The city’s largest employers are in shipping and manufacturing, including Georgia-Pacific and Proctor & Gamble. US News & World Report ranks Green Bay in its Top 10 most affordable cities to live in, coming in at #8.

Requirements

• Minimum of five years of general management experience at a commercial broadcast television station with accompanying digital assets.
• Seasoned and knowledgeable professional who is a driven advocate of local broadcasting and digital service to the community.
• Exemplary strategic vision, focused execution, and a verified understanding of local outreach and thoughtful community involvement.
• Proven track record of managing high-performing sales and news teams.
• Effective in collaborating with department heads and staff members.
• Promote teamwork within all areas of station operations.

Responsibilities

• Lead WFRV (CBS) in Green Bay, Wisconsin, and all associated digital, mobile, and social assets.
• Utilize proven skillsets and extensive experience in leading broadcast operational teams with sales-driven organizations.
• Possess a strong understanding of advanced digital ad solutions and new business development.
• Develop locally originated content for multiple platforms (OTT, linear, web, social).
• Drive audience engagement and increase overall reach.
• Promote a winning culture of teamwork within all station departments.
• Maintain a focus on operational efficiencies and growth in programming performance and new local revenue generation.
• Engage local community leaders and develop long-term relationships with key station clients.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed