Vice President - General Manager

Fitt Talent Partners

About The Position

The Vice President / General Manager serves as the senior leader for a campus or regional portfolio, responsible for delivering exceptional member experiences, operational excellence, team leadership, and financial performance. This role is critical in driving our sports, outdoor recreation, and active lifestyle-forward culture while building strong community engagement and maximizing long-term member loyalty. The VP/GM leads cross-functional club operations including fitness, sports, food & beverage, aquatics, family programming, hospitality, facilities, and member engagement. This leader acts as both a strategic operator and culture builder, creating an environment where team members thrive and members feel deeply connected to our community.

Requirements

  • 10+ years of leadership experience in active lifestyle, hospitality, fitness, resorts, private clubs, or multi-unit operations.
  • Strong financial acumen with experience managing complex P&Ls.
  • Ability to thrive in a fast-paced, growth-oriented environment.
  • Proven success leading large operational teams in customer-centric environments.
  • Exceptional leadership presence with the ability to inspire, coach, and develop teams.
  • Passion for sports, outdoor recreation, active lifestyle, wellness, recreation, and community-building.

Responsibilities

  • Lead all aspects of club and campus operations with accountability for revenue growth, profitability, member satisfaction, and team engagement.
  • Drive membership growth, retention, and utilization through elevated hospitality and programming experiences.
  • Ensure operational excellence across safety, cleanliness, service standards, and facilities management.
  • Build and develop high-performing leadership teams across operations, fitness, hospitality, and programming.
  • Champion our culture and ensure alignment with the company’s Code of Culture.
  • Partner cross-functionally with corporate leadership teams including operations, marketing, finance, people operations, and member experience.
  • Create a strong community presence through events, and member engagement initiatives.
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