Thought Leader Liaison, US NF1 PN, Southeast
About The Position
The Thought Leader Liaison (TLL) is a senior, field-based position within the US commercial organization and serves as an extension of the marketing team. The role focuses on commercial key opinion leader (KOL) relationship engagement, promotional speaker training and development, and supporting strategic insight generation to inform company direction. It reports to the Director TLL. The TLL develops thought-leader relationships and engagement plans, plans national and regional congress engagements, monitors and shares KOL insights on treatment patterns, and liaises with KOLs and internal teams on on-label activities. The role also supports commercial advisory boards, collaborates with field partners, helps manage promotional physician speaker bureaus, contributes customer insights to brand strategy, and works with regional teams on account plans and customer needs. The position requires travel more than 50% of the time, including significant overnight and weekend travel.
Requirements
- Seven or more years of work experience in biotech.
- Bachelor’s degree in a relevant field.
- Experience in one or more of the following: field sales, product marketing, or thought leader engagement.
- Working knowledge of thought leader engagement practices.
- Clinical, technical, and scientific knowledge and aptitude in complex disease states.
- Demonstrated ability to execute strategic and tactical plans under short timelines.
- Effective verbal and written communication skills and organizational abilities.
- Self-driven, with strong organizing and planning skills.
- Highly collaborative, with the ability to manage multiple projects simultaneously.
- Proven ability to manage a large geographical territory.
- Must live within the assigned territory or within 150 miles of the territory boundary.
- Valid driver’s license and clean driving record.
- Willingness to travel more than 50% of the time, including significant overnight and weekend travel.
- Ability, with or without accommodation, to travel by public transportation, automobile, train, or plane; work comfortably in a clinical setting; use a computer; communicate by phone, video, and electronic messaging; problem solve; engage in complex and non-linear thought, analysis, and dialogue; collaborate with others; and maintain general availability during standard business hours.
Nice To Haves
- Graduate degree (MSc, MSN, or MBA).
- Rare disease experience.
- Prior experience and relationships within the Endocrinology area.
- Prior experience in Marketing or thought leader engagement.
Responsibilities
- Develop and maintain KOL engagement plans for thought leaders.
- Plan and execute national and regional congress engagement plans, focusing on meaningful engagement with senior leadership and supporting marketing initiatives.
- Monitor KOL insights about current and future treatment patterns that may affect commercial strategy and provide feedback for consideration.
- Act as a liaison between KOLs and Alexion for on-label activities, including with office-based cross-functional colleagues and teams.
- Assist in facilitating and executing commercial advisory boards by identifying key advisors able to provide compelling insights.
- Align with field partners, such as Medical Science Liaisons, on complementary initiatives involving shared customers.
- Work with Marketing and Sales Management to identify and recruit KOLs for national and regional faculty and speaker bureaus.
- Train physician speakers on approved promotional slide decks and develop them to provide high-quality promotional education.
- Ensure appropriate and compliant execution of speaker programs and monitor speaker performance at live programs.
- Work with Marketing and contracted speakers to gather and synthesize feedback supporting promotional programming content, case studies for potential publications, and other commercial projects.
- Provide input and support in developing account plans.
- Address customer service issues and identified needs, coordinating cross-functional action plans for on-label issues as needed.
- Work with cross-functional teams to provide customer insights and input on strategy, tactics, messaging, and program execution.
- Perform duties with the highest degree of professionalism and in accordance with the company’s Code of Ethics and Business Conduct.
Benefits
- Eligibility for short-term incentive bonuses.
- Equity-based awards for salaried roles.
- Commissions for sales roles.
- Qualified retirement programs.
- Paid time off, including vacation, holiday, and leaves.
- Health coverage.
- Dental coverage.
- Vision coverage.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
