Thought Leader Liaison, US Oncology, West

Moderna
•$167,000 - $300,700•Remote

About The Position

Moderna is hiring a field-based U.S. Oncology marketing Thought Leader Liaison to lead regional thought leader engagement and advocacy strategies supporting brand strategy and launch planning for intismeran, an individualized neoantigen therapy being developed in collaboration with Merck. The role combines KOL relationships, oncology market expertise, and clinical, competitive, and customer insights to shape engagement strategies and provide actionable recommendations for U.S. brand strategy and launch planning. Reporting to the Senior Director, US Commercial Launch Lead, the position leads regional cross-functional initiatives with Sales, Medical Affairs, Market Access, Marketing, and Alliance stakeholders. The role serves as a strategic voice of the customer and regional oncology thought leader engagement expert, with all TLL interactions conducted on-label and in accordance with commercial compliance, legal, and regulatory guidelines. The role leads regional KOL engagement and advocacy development, market insights, and speaker bureau and thought leader programs. This includes identifying and developing relationships with influential oncology KOLs; planning compliant engagement activities and programming; synthesizing market and competitive insights into recommendations; gathering structured KOL feedback on approved materials and programs; and managing speaker, advisory board, and thought leader initiatives. The position is remote and requires extensive travel within the assigned territory, up to 75%.

Requirements

  • Bachelor's degree required.
  • At least 8 years of experience in the pharmaceutical or biotechnology industry, including demonstrated experience in a Thought Leader Liaison (TLL) or equivalent field-based commercial thought leader engagement role.
  • Oncology experience required.
  • Demonstrated ability to develop and execute strategic KOL engagement plans and build long-term relationships with influential HCPs and KOLs.
  • Strong understanding of commercial compliance and regulatory requirements.
  • Demonstrated ability to lead cross-functional initiatives and influence stakeholders in a complex, matrixed environment.
  • Strong analytical and strategic thinking skills, including the ability to translate complex market insights into actionable commercial recommendations.
  • Excellent communication, presentation, and relationship management skills.
  • Strong organizational and project management skills, with the ability to manage multiple priorities and initiatives independently.
  • Willingness to travel extensively within the assigned territory; ability to travel up to 75%.
  • All TLL interactions must be on-label and consistent with commercial compliance, legal, and regulatory guidelines.
  • Eligibility as a U.S. person (citizen, permanent resident, asylee, or refugee) is required because the position may involve access to export-controlled information.

Nice To Haves

  • Advanced degree (MS, PhD, PharmD, or equivalent).
  • Solid tumor oncology experience, preferably in melanoma, non-melanoma skin cancers, or non-small cell lung cancer.
  • Oncology launch experience, particularly involving novel or complex therapeutic modalities.
  • Experience contributing to brand strategy and launch planning through KOL insights and regional market expertise.
  • Experience with speaker bureau management, advisory boards, and thought leader engagement programs.

Responsibilities

  • Develop and execute regional KOL engagement and advocacy strategies aligned with U.S. brand strategy and launch objectives.
  • Evaluate regional oncology market dynamics and KOL influence networks to identify engagement opportunities and optimize regional plans.
  • Identify, profile, cultivate, and maintain long-term relationships with influential KOLs across medical oncology, surgical oncology, and multidisciplinary stakeholders.
  • Serve as the primary regional commercial marketing expert and contact for assigned KOLs, providing strategic guidance and coordinating cross-functional engagement.
  • Conduct on-label, compliant KOL discussions focused on disease state, approved product information, and company-sponsored initiatives.
  • Develop and execute differentiated, approved KOL programming aligned with brand strategy and launch priorities.
  • Align regional KOL activities across Sales, Marketing, Medical Affairs, Market Access, and Alliance stakeholders for coordinated, compliant execution.
  • Plan and lead KOL engagement at regional and local conferences, field visits, and other approved forums.
  • Identify, analyze, and synthesize regional KOL, clinical landscape, and competitive insights into recommendations for U.S. brand strategy, positioning, and launch priorities.
  • Monitor treatment paradigms, competitive dynamics, and customer needs; identify emerging opportunities and recommend changes to regional engagement strategies.
  • Lead regional efforts to obtain structured KOL feedback on approved marketing materials, programs, and messaging.
  • Provide oncology market expertise and actionable insights to the US Commercial Launch Lead and cross-functional Brand Team.
  • Provide recommendations to Marketing, Medical Affairs, Market Access, and Alliance stakeholders for integrated commercial planning and customer engagement.
  • Identify and recommend appropriate HCP consultants in partnership with internal stakeholders.
  • Build familiarity with approved Generative AI and digital capabilities and explore their appropriate use for compliant insight synthesis and decision-making, maintaining human oversight and applicable compliance standards.
  • Plan, execute, and evaluate regional speaker bureau and thought leader programs in alignment with brand strategy, launch objectives, and compliance requirements.
  • Identify and recommend promotional speakers based on engagement priorities, market dynamics, and brand objectives.
  • Coordinate speaker onboarding, training, and development using approved promotional materials; observe and coach speakers where appropriate.
  • Oversee regional speaker program performance, evaluate effectiveness, and recommend improvements.
  • Develop and execute regional advisory board plans, coordinate cross-functional stakeholders, and translate insights into recommendations for brand strategy and launch planning.
  • Partner with Marketing and internal stakeholders to develop and optimize approved speaker materials and plan, execute, and follow through on marketing-led programs.

Benefits

  • Competitive healthcare and voluntary benefit programs.
  • Fitness, mindfulness, and mental health support.
  • Family planning benefits, including fertility, adoption, and surrogacy support.
  • Generous paid time off, including vacation, volunteer days, sabbatical, global recharge days, and a discretionary year-end shutdown.
  • Savings and investments to help employees plan for the future.
  • Location-specific perks and extras.
  • May be eligible for an annual discretionary bonus, other incentive compensation, or equity award, subject to company plan eligibility criteria and individual performance.
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