Therapy Business Manager - GI Optima - Lucknow

Abbott

11d•Remote

About The Position

The Therapy Business Manager is responsible for achieving assigned territory and geography-wise sales targets while carrying out effective fieldwork without direct day-to-day supervision. The role requires reporting fieldwork daily through the assigned online system and meeting the division’s call average, coverage, and frequency coverage norms. The position promotes products to doctors, builds relationships with chemists, gathers market intelligence through retail chemist prescription audits, and coordinates with distributors to support product availability and inventory management. It also involves implementing promotional strategies, monitoring competition and market trends, and maintaining accurate records of sales activities and doctor visits.

Requirements

Minimum education: BSc or B. Pharma.
Two to five years of experience as a medical representative or in a similar role; freshers with good communication and analytical skills may also be considered.
Self-motivated with a results-driven approach.
Strong communication and interpersonal skills.

Responsibilities

Achieve assigned territory and geography-wise sales targets.
Carry out effective fieldwork without direct day-to-day supervision.
Report fieldwork daily using the assigned online system.
Meet assigned division call average, coverage, and frequency coverage norms.
Visit doctors regularly to promote products, provide product information, and answer queries.
Build and maintain relationships with chemists to support product availability and visibility.
Conduct retail chemist prescription audits (RCPA) to gather market intelligence and understand prescription patterns.
Coordinate with distributors to ensure timely product delivery and manage inventory levels.
Promote products to drive prescription generation and achieve sales targets.
Implement promotional strategies to increase product awareness and market share.
Monitor and report competitor activities and market trends.
Maintain accurate records of sales activities, doctor visits, and other relevant information.