Territory Sales Representative (Medicare Benefit Consultant)

Curana Health, Inc.•Pittsburgh, PA

4d•Onsite

About The Position

Curana Health is hiring a field-based Territory Sales Representative, internally titled Medicare Benefit Consultant (MBC), to help older adults in senior living communities understand their healthcare options and enroll in Medicare Special Needs Plans, including ISNP, IESNP, and MAPD. The role provides consultative education and enrollment support while building trusted relationships with residents, community staff, agencies, and other organizations serving Medicare beneficiaries. The representative independently manages a Western Pennsylvania territory, primarily Allegheny and Washington counties, with expansion expected as the market grows. Candidates based in or near Pittsburgh are strongly preferred. The job involves frequent local travel, with travel-related expenses reimbursed under company policy, and reports to a Regional Sales Director.

Requirements

Associate degree preferred; equivalent experience in a customer-facing, sales, or healthcare-related role will be considered. A bachelor's degree is a plus.
Three to five years of experience in sales or customer-facing roles, with demonstrated success understanding customer needs and meeting sales or service goals.
Experience in senior living, admissions, healthcare, community outreach, or another customer-facing environment serving older adults.
Ability and willingness to travel up to 80% throughout the designated local territory.
Valid driver's license and reliable transportation.
Ability to obtain the appropriate Pennsylvania health insurance license within 30 days of hire, including passing the required state licensing examination and completing AHIP certification.
Ability to maintain required licensure and product certifications under company policies and procedures.
Strong relationship-building, written, verbal, and public-speaking skills, including the ability to explain information clearly and overcome objections.
Organizational, problem-solving, and self-management skills, including the ability to prioritize work and independently manage appointments, travel, territory activity, and CRM documentation.
Comfort initiating outreach, making cold calls, and developing new community relationships.
Basic proficiency with computers and CRM or documentation tools.
Ability to lift up to 25 pounds of collateral materials.

Nice To Haves

Experience working directly with older adults or in a healthcare setting, such as senior living, home health, hospice, care coordination, or social work.
Background in sales, admissions, business development, account management, community outreach, case management, medical sales, or senior guardianship.
Experience in a customer-facing business-to-consumer or business-to-business environment.
Familiarity with Medicare or health insurance products.

Responsibilities

Manage the assigned territory and conduct in-person and virtual sales appointments with Medicare beneficiaries.
Explain plan options, benefits, and eligibility requirements clearly and in compliance with applicable guidelines.
Prospect, develop, and grow the territory to increase enrollment, retention, and market penetration.
Build and maintain relationships with senior living staff, agencies, and community organizations serving Medicare beneficiaries.
Use consultative selling to understand customer needs and present suitable plan options and their features and benefits.
Deliver plan education sessions and training for partner staff.
Generate enrollments in line with territory targets and meet or exceed individual sales goals.
Provide a high-quality member experience throughout enrollment, including responding to questions about benefits and eligibility.
Conduct activities in accordance with Medicare Marketing Guidelines and other applicable regulatory requirements.
Document sales activities, customer interactions, and enrollments accurately in company CRM systems.
Plan travel, schedule appointments, and independently manage daily territory activities to meet performance expectations.
Maintain a self-motivated, goal-oriented approach to sales objectives.