Supervisor, Engagement Planning

CMI Media Group • Philadelphia, PA

8d

About The Position

CMI Media Group is seeking a forward-thinking, results-oriented Supervisor, Engagement Planning to lead a team delivering omnichannel healthcare campaigns. The position combines strategic media planning with team leadership, translating client objectives into integrated media campaigns across digital, traditional, and emerging channels. The Supervisor coaches and develops Engagement Planners, explores new media technologies and advertising solutions, advises clients using data-driven insights, and collaborates with cross-functional teams to build effective healthcare communications.

Requirements

• 5–6 years of experience in media planning and buying.
• Deep knowledge of digital and traditional media channels, including online, offline, and emerging platforms.
• Demonstrated ability to convert brand and commercial objectives into measurable, high-impact media plans.
• Proven ability or strong aptitude for managing, motivating, and developing junior-to-mid-level planning talent.
• Strong presentation, consultative, and interpersonal skills, with the ability to navigate complex client relationships.
• Interest in exploring new channels, data methodologies, and technology-driven approaches in healthcare communications.

Responsibilities

• Translate complex marketing objectives into integrated media campaigns across Display, Custom Digital Programs, Email, Print, Point of Care (POC), and Conferences.
• Guide, coach, and develop Engagement Planners, supporting their career growth and ensuring tactical alignment and quality.
• Partner with Centers of Excellence and vendor partners to test and scale emerging technologies and advertising solutions.
• Advise clients proactively with actionable, data-driven insights and clear campaign narratives to support performance goals.
• Collaborate with Business Intelligence, Market Research, and Creative teams to develop integrated healthcare solutions.

Benefits

• Comprehensive healthcare benefits.
• Structured learning paths, mentorship programs, and ongoing leadership development.
• A supportive environment focused on work-life integration and resources to support personal and professional well-being.
• Collaborative and inclusive culture.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed