Supervisor, Engagement Planning

CMI Media Group • Parsippany, NJ

9d • $70,000 - $140,000

About The Position

CMI Media Group is seeking a forward-thinking, results-oriented Supervisor, Engagement Planning to lead a team delivering omnichannel healthcare campaigns. The position combines strategic media planning with team leadership, translating client objectives into integrated campaigns and ensuring effective tactical execution across digital, traditional, and emerging channels. The Supervisor coaches and develops Engagement Planners, cultivates client partnerships, explores innovative media solutions, and collaborates with internal teams and vendor partners.

Requirements

• 5–6 years of experience in media planning and buying.
• Deep knowledge of digital and traditional media channels, including online, offline, and emerging platforms.
• A proven track record of translating brand and commercial objectives into measurable, high-impact media plans.
• Proven ability or strong aptitude to manage, motivate, and upskill junior-to-mid-level planning talent.
• Outstanding presentation, consultative, and interpersonal skills.
• Ability to navigate complex client relationships.
• Curiosity about new channels, data methodologies, and technology-driven approaches in healthcare communications.

Responsibilities

• Translate complex marketing objectives into integrated, end-to-end media campaigns across Display, Custom Digital Programs, Email, Print, Point of Care (POC), and Conferences.
• Guide, coach, and develop a team of Engagement Planners, supporting their career growth and ensuring tactical alignment and quality.
• Partner with Centers of Excellence (COE) and vendor partners to test, scale, and pioneer emerging technologies and advertising solutions.
• Advise clients proactively with actionable, data-driven insights and clear campaign narratives to exceed performance goals.
• Collaborate with Business Intelligence, Market Research, and Creative teams to develop integrated healthcare solutions.
• Convert brand and commercial objectives into measurable, high-impact media plans.

Benefits

• Structured learning paths, mentorship programs, and ongoing leadership development.
• Comprehensive healthcare benefits.
• Resources and a supportive environment focused on work-life integration.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed