About The Position

As a Red Bull Student Marketeer, you are part of the company’s brand and product ambassador program. Reporting to the local Field Marketing Specialist (FMS), you learn Red Bull’s target group and help drive brand image and product understanding on campus and in the region. The role involves reaching new consumers, engaging university students, increasing sales, and driving brand visibility through direct consumer contact, product trials, and work at Red Bull events. Student Marketeers represent Red Bull in a premium way, build and execute campus plans, establish local relationships, identify collegiate content creators, support product sampling and events, and grow brand engagement through social media. They also collaborate with sales teams to improve availability and visibility, develop new distribution points, maintain store standards, and share local insights. The position offers flexible part-time hours, with a minimum of 15 hours per week, including some evenings and weekends. The hourly rate is $15.00, subject to change.

Requirements

  • Must be at least 18 years of age.
  • Must have a valid US driver’s license.
  • Must be enrolled in a university or college.
  • Must be fluent in English.
  • Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
  • Immersed in student life and knowledgeable about the collegiate landscape and local city, including behind-the-scenes activities and hot spots.
  • Connected with a diverse range of influential groups and individuals on campus.
  • Affinity for project management, working behind the scenes, and winning sales.
  • A team player willing to represent Red Bull wearing branded outfits and onboard the Red Bull Mini.
  • May be required to lift and/or move items weighing 25 pounds or more, as needed.

Nice To Haves

  • Additional language fluency is an advantage.

Responsibilities

  • Represent Red Bull’s brand personality and company values in interactions with consumers and customers.
  • Build and execute an innovative campus plan that engages students and brings the brand to life at the university.
  • Build and maintain relationships with key individuals on and around campus.
  • Identify local collegiate content creators in relevant Red Bull scenes and work with the Field Marketing Specialist to connect them with Red Bull.
  • Promote product trials and awareness through sampling, answering consumer questions and concerns.
  • Work at Red Bull events, collegiate activations, and supported events to create an unforgettable brand experience.
  • Build awareness and encourage participation in collegiate events and activations.
  • Increase brand engagement on social media through authentic content.
  • Build relationships with local sales account managers and help ensure Red Bull is available and visible in outlets, on campus, and in the region.
  • Collaborate with sales to open new distribution points on campus and beyond.
  • Use relevant Red Bull assets to keep the brand top of mind in sales accounts.
  • Ensure execution of defined store standards.
  • Deliver executional excellence and attention to detail.
  • Share ideas and collaborate with the team through face-to-face and online interactions.
  • Plan and report activities accurately and on time through the dedicated online platform.
  • Contribute to business development by providing local insights, trends, and opportunities.
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