Student Marketeer - Missouri State University

Red Bull•Springfield, MO

18h

About The Position

As a Red Bull Student Marketeer, you are part of the company’s brand and product ambassador program. Reporting to the local Field Marketing Specialist (FMS), you learn Red Bull’s target group and help drive the brand image and product understanding on your campus and in the region. The role involves reaching new consumers, engaging university students, increasing sales, and building brand visibility through direct consumer contact, product trials, and work at Red Bull events. The position offers flexible part-time hours in a creative and inclusive working atmosphere.

Requirements

Must be at least 18 years of age.
Must have a valid U.S. driver’s license.
Must be enrolled at a university or college.
Must be fluent in English.
Must be able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
Must be immersed in student life and understand the collegiate landscape and local city, including behind-the-scenes activities and hot spots.
Must be connected with a diverse range of influential groups and individuals on campus.
Must have an affinity for project management, behind-the-scenes work, and sales.
Must be a team player willing to represent Red Bull in branded outfits and onboard the Red Bull Mini.
May be required to lift and/or move items weighing 25 pounds or more, as needed.

Nice To Haves

Additional language skills are an advantage.

Responsibilities

Represent Red Bull’s brand personality and company values in everyday interactions with consumers and customers.
Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at the university.
Develop and maintain relationships with key individuals on and around campus.
Identify local collegiate content creators in relevant Red Bull scenes and collaborate with the FMS to involve them in the World of Red Bull.
Invite consumers to try Red Bull, build awareness, and respond to consumer questions and concerns through product sampling.
Work at Red Bull events, collegiate activations, and supported events to create a memorable consumer brand experience.
Build awareness of and encourage participation in the World of Red Bull, including collegiate events and activations.
Increase brand engagement on personal social media handles through authentic content.
Build relationships with local sales account managers and help ensure Red Bull is available and visible in outlets, on campus, and in the region.
Collaborate with sales to open new Red Bull distribution points on campus and beyond.
Use relevant Red Bull assets to maintain brand visibility in sales accounts.
Ensure execution of defined store standards.
Deliver detail-oriented execution across role activities.
Share ideas and collaborate with the team through regular in-person and online interactions.
Plan and report activities accurately and promptly in the dedicated online platform.
Provide local insights, trends, and opportunities to support business development.