Store Manager

Boot Barn•Puyallup, WA
•$80,000 - $82,000

About The Position

The Store Manager champions and models Boot Barn’s Mission, Vision and Values. This role leads the business by supporting exceptional customer service and store sales goals, building strong teams and an engaged culture, developing store partners, and setting the standard for operational excellence. The Store Manager partners with District and Regional Leadership, Human Resources, and the Store Support Center to drive year-over-year growth, deliver a best-in-class customer experience, and maintain profitability through optimized staffing, shrink reduction, and expense management. Boot Barn emphasizes community, collaboration, belonging, and mutual support among its Partners. Guided by the values of the West, the company celebrates heritage, welcomes all, and values each Partner. Its vision is to offer everyone a piece of the American spirit, one handshake at a time. The Store Manager leads service and selling, training, sales performance, scheduling and payroll, merchandise presentation, loyalty and credit programs, store events, and adherence to company policies and applicable laws. The role requires availability across varied shifts, including nights, weekends, and holidays, and may involve up to 15% travel to support local stores.

Requirements

  • Associate’s degree and/or 2 to 4 years of experience in retail store management.
  • Experience managing direct reports and leading teams in a selling environment.
  • Strong organizational and time-management skills, including the ability to manage multiple priorities.
  • Strong communication and customer-service skills.
  • Availability to work a variety of shifts to meet business needs, including nights, weekends, and holidays.
  • Flexibility with scheduling and willingness to work extended hours when necessary.
  • Ability to travel up to 15% to support local stores, as needed.

Responsibilities

  • Lead store partners in fostering a service and selling culture that exceeds customer expectations and builds long-standing relationships.
  • Promote continuous learning through expert product knowledge and an individual training plan for each store partner to achieve competency across product categories.
  • Assess and communicate local customer needs to the District Manager.
  • Analyze business trends and performance to maximize sales and meet or exceed key metrics and goals.
  • Review sales goals with partners and provide timely coaching, actionable feedback, recognition, and visible leadership on the sales floor during peak business hours.
  • Ensure adequate staffing for changing business needs while managing payroll expenses.
  • Adapt store schedules, assess payroll implications, implement operational directives, train staff on new procedures and policies, and communicate with appropriate District, Region, and Store Support Center partners.
  • Maintain appropriate merchandise stock levels, adjacencies, presentations, signing, and assortments in accordance with company visual guidelines, and train store partners on those guidelines.
  • Coach associates on customer engagement through the Boot Barn Credit Card and B Rewarded Loyalty Programs, and hold individuals and teams accountable for their goals.
  • Partner with the District Manager to plan and execute volume-driving events, including outreach to the local community and market.
  • Ensure the store leadership team understands and performs its roles under the store’s leadership matrix.
  • Complete opening and closing procedures to company standards and comply with Time and Attendance policies and procedures.
  • Demonstrate professionalism, teamwork, quality work, reliable attendance, and appropriate appearance in interactions with customers, team members, corporate partners, and vendors.
  • Adhere to and enforce local, federal, and state laws and company policies, procedures, and practices.
  • Perform additional duties as assigned by the Store Manager, District Manager, or Store Support Center partners.

Benefits

  • Competitive salary of $80,000–$82,000 per year, plus selling incentives (SPIFFS) and monthly store sales bonus opportunity.
  • Merchandise discount: 50% off Exclusive Brands and 40% off third-party brands.
  • Paid Time Off plan for year-round Boot Barn Partners.
  • Medical, dental, vision, and life insurance.
  • 401(k) plan with company matching.
  • Flexible schedules and work/life balance.
  • Opportunities for growth at every level; the company is opening 50+ new stores each year.
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