Staff Product Manager, Ads Measurement

Snap•Santa Monica, CA

18h•Onsite

About The Position

Snap Inc. is seeking a Staff Product Manager to lead measurement product management within its Ads Platform Product team. The role defines the long-term vision, strategy, and roadmap for Snap’s Advanced Ads Measurement suite, including a differentiated perspective on changes in privacy, signals, and industry standards. The Measurement PM Lead partners across Engineering, Data Science, Marketing Science, Sales, Partnerships, and Product Marketing to align teams and execute a shared strategy. The role also develops relationships with measurement partners, agencies, and industry bodies to support an approach that is credible, interoperable, and trusted by advertisers. The successful candidate identifies opportunities and risks in advanced measurement through customer engagement, industry events, and ongoing monitoring of industry discussions. They lead the development and execution of products that help advertisers understand the value of advertising on Snap and own the measurement suite’s growth and adoption. The position follows Snap’s “default together” policy, with team members expected to work in an office 4 or more days per week.

Requirements

BS/BA degree or equivalent years of experience.
8 or more years of experience building and shipping products at a consumer or advertising technology company.
Strong strategic thinking and ability to form a differentiated perspective on the future of ads measurement and rally stakeholders around it.
Knowledge of causal inference and experimental design and how they fit into a broader measurement strategy.
Knowledge of the measurement ecosystem, including MTA, MMM, and geo-based methods, and how advertisers weigh these alongside brand safety and suitability considerations.
Experience with brand safety and suitability frameworks, such as GARM standards, third-party verification partners, contextual and inventory controls, and understanding of how suitability outcomes are measured and communicated to advertisers.
Knowledge of the privacy and signals landscape and how privacy-enhancing technologies may shape measurement.
Ability to communicate technical and statistical concepts to cross-functional partners, senior leaders, and external stakeholders.
Ability to formulate a multi-year strategy, plan a roadmap, and deliver customer-impacting projects regularly.
Ability to build alignment and drive cross-functional projects.
Ability to influence without authority and navigate competing priorities across internal and external partners.

Nice To Haves

Advanced degree in Statistics or a related quantitative field, or equivalent expertise gained through direct experience in Advanced Ads Measurement.
Experience setting product strategy in a fast-moving, externally facing domain such as ads measurement, privacy, or data partnerships.
Track record of building alignment with external partners or industry coalitions.

Responsibilities

Define the long-term vision, strategy, and roadmap for Snap’s Advanced Ads Measurement suite.
Develop a perspective on changes in measurement, privacy, signals, and industry standards, and translate it into strategic bets and investment priorities.
Align Engineering, Data Science, Marketing Science, Sales, Partnerships, and Product Marketing on a shared measurement strategy.
Build and strengthen relationships with external measurement partners, agencies, and industry bodies.
Identify opportunities and headwinds in advanced measurement by meeting customers, attending industry events, and following industry forums.
Drive the development and execution of products that help advertisers understand the value of advertising on Snap.
Own the growth and adoption of the measurement suite.
Build alignment and drive co-owned projects across Ads Delivery, Signals, Attribution, Targeting, Ranking, and Trust & Safety.