Staff Product Designer, Provider Practice Growth

Urban Ridge Supplies•New York, NY

6d•$212,000 - $265,000

About The Position

Headway is building a mental healthcare system intended to make care more accessible. More than 85,000 providers across all 50 states use its software, and the company is developing tools to help therapists run their practices and connect patients with care. The Staff Product Designer will own the Practice Growth experience, helping providers manage prospective clients from initial inquiry through becoming an active patient. The role focuses on streamlining intake and shaping an AI-powered administrative layer for answering inquiries, booking appointments, and following up. The designer will partner with product and engineering, conduct provider research, prototype and test concepts with AI tools, and contribute to Headway’s design system and design culture.

Requirements

8+ years of product design experience, including significant work on CRM, pipeline, operational, or marketplace products.
Experience doing 0-to-1 product work and defining product surfaces when requirements are not yet written.
Ability to think in funnels, diagnose drop-off, and connect design changes to metrics.
Systems-thinking ability to design stateful, multi-actor experiences involving providers, prospects, patients, scheduling, and eligibility processes.
Experience designing agentic or AI-powered workflows, such as conversational flows, intelligent automation, or AI-driven replacements for manual processes.
Strong visual and interaction design craft, with the ability to deliver polished work at speed.
Comfort with AI prototyping tools such as Claude Code and Cursor.
Interest in work that makes a meaningful difference in people's lives.

Responsibilities

Own the Practice Growth experience from the moment a prospect reaches a provider through to becoming an active patient in care.
Serve as the design anchor for the Provider Sourced Patients pod, partnering with product management and engineering on a major company growth lever.
Design an AI front desk and scheduling assistant for handling provider inquiries, appointment booking, and follow-up.
Define interaction patterns, trust signals, and automation boundaries, including how the system responds when uncertain or incorrect.
Design for varied provider types and practice models while maintaining a cohesive experience.
Use AI tools to clarify problem spaces, understand data, test assumptions, and prototype flows and information architectures.
Partner with product and engineering to determine when prototypes are ready to move into production.
Conduct research with providers, with support from the research team, to understand prospect sources, conversion barriers, and where automation helps or hinders.
Contribute to the design system and design culture, and share AI practices, prompts, and patterns with the design team.

Benefits

Equity compensation and meaningful ownership opportunities through equity.
Medical, dental, and vision coverage.
HSA / FSA.
401(k).
Work-from-home stipend.
Therapy reimbursement.
16-week parental leave for eligible employees.
Carrot Fertility annual reimbursement and membership.
13 paid holidays each year and a holiday break between December 25 and December 31.
Flexible PTO.
Employee Assistance Program (EAP).
Training and professional development.
Robust health and wellness benefits and retirement savings.