Sr. Social Media Manager

Plug Technologies•Los Angeles, CA

14h•Onsite

About The Position

Plug is hiring a senior, hands-on Social Media Manager to own the company’s social presence end to end, across Plug’s brand channels and the personal founder voice of CEO Jimmy Douglas. The role will develop and maintain two distinct voices and ensure they work together to strengthen each other. The successful candidate will create and publish content from day one, with the opportunity to build and lead a team as the function grows. The role owns Plug’s content calendar and strategy, develops recurring themes and narrative territories, and creates content in formats ranging from short-form video and static posts to stories and longer-form YouTube pieces. The position is based in person at Plug’s Sawtelle office in Los Angeles. The annual salary range is $120,000 to $140,000. Plug does not provide relocation assistance or sponsorship.

Requirements

Senior-level social media experience and the ability to run projects independently from concept through shooting, editing, and posting.
Strong creative instincts and a natural, engaging writing voice.
Comfort directing a confident, camera-savvy founder.
Ability to shoot and edit content using both mobile devices and cameras.
Experience managing online community engagement and interpreting social performance data.

Nice To Haves

Experience working directly with a founder.
Experience at a marketplace company.

Responsibilities

Own the full content calendar and social strategy across the Plug brand.
Identify and develop recurring content themes and narrative territories, building on Plug’s existing brand framework and finding new opportunities within it.
Create short-form video for Reels and TikTok, static posts, stories, and longer-form YouTube content such as day-in-the-life pieces.
Write copy across formats and platforms.
Regularly shoot and direct CEO Jimmy Douglas in person, including on short notice for spontaneous content, as well as for planned brand content at Plug headquarters.
Edit content end to end, with the option to hand rough cuts to an editor when appropriate.
Manage Plug’s Instagram, TikTok, YouTube, X, and LinkedIn accounts.
Proactively engage in EV and automotive industry conversations and relevant culture and trend moments to raise Plug’s visibility beyond its own channels.
Interpret social performance data and manage online community engagement.