Sr. Social Media Manager

Luxury Presence•Los Angeles, CA

7d•$135,000 - $160,000

About The Position

Luxury Presence is seeking a strategic Social Media Manager to own and elevate the brand's presence across all platforms. This is a "build" role where you will define the social media strategy, establish it as a growth channel, and ensure it aligns with broader marketing and sales objectives. You will work closely with the CEO on his thought leadership and collaborate with content, demand generation, and sales teams on integrated campaigns. The ideal candidate will be a strategic owner who can independently drive social media initiatives, manage community health, and demonstrate a clear ROI for social efforts.

Requirements

4-6 years in social media or community management, with at least 2 years owning strategy rather than executing someone else's calendar.
Deep working knowledge of how platforms like LinkedIn, Instagram, Reddit, YouTube, and TikTok actually behave.
Comfortable pulling and interpreting engagement, reach, and conversion data, and adjusting strategy based on performance.
Strong brand voice discipline to maintain LP's identity across all platforms, including informal spaces.
Hands-on content creation or art direction skill, including producing content or effectively briefing designers and videographers.
Operates as a strategic owner, spotting and acting on opportunities.
Strong judgment under ambiguity and ability to own public-facing issues end to end.
Maintains a high quality bar for content, understanding its impact on the brand.
Works fluidly across functions, coordinating with content, demand gen, sales, and leadership.
Stays ahead of platform shifts and cultural moments.

Responsibilities

Build and publish a documented social strategy within the first 90 days, including channel priorities, content pillars, posting cadence, and voice guidelines, reviewed quarterly against performance data.
Own a quarterly social-sourced pipeline target, set jointly with sales and RevOps, and build the reporting that shows a clear line between social activity and business results.
Grow share of voice for LP's core narrative through follower growth, reach, and impressions on flagship content, including our CEO's thought leadership and our Reddit presence.
Manage community health end to end: engagement rate, response time, and sentiment, with a clear before-and-after benchmark from the first day.
Make social a dependable contributor to at least one other function's goals within the first year, such as the newsletter's social section, video series distribution, or webinar promotion, with a documented handoff process.
Own real-time judgment calls on engaging, escalating, or protecting the brand in fast-moving online discussions, particularly on platforms like Reddit.