Sr. Partner Marketing Manager

Backblaze External Website
•$135,000 - $150,000•Remote

About The Position

Backblaze is seeking a senior partner marketing manager to build and run partner marketing for its storage platform, with an emphasis on priority partnerships in the AI ecosystem. The role reports to the VP of Marketing and bridges corporate go-to-market efforts with the Partnerships & Ecosystem team’s work. It is an individual-contributor role supported by close collaboration with Product Marketing, Campaign leads, Content and Creative, Demand Generation, Communications, Analyst Relations, and other teams. The manager will establish a rolling six-month partner marketing plan, operating processes, and impact reporting; adapt Backblaze’s positioning for partners and their audiences; and develop joint narratives, campaigns, enablement materials, and technical proof. The role will also build Backblaze’s visibility through partner content, events, and announcements, and maintain accurate and consistent Backblaze materials across partner channels and surfaces. This is a US-remote role with approximately 25% travel, primarily for major AI events and partner meetings. The base salary range is $135,000–$150,000. Backblaze offers healthcare for family, including dental and vision, competitive compensation and a 401(k), RSU grants for full-time employees, an ESPP, flexible vacation, parental leave, a work laptop and workstation stipend, childcare bonus, fertility support, learning and development, commuter benefits, and a culture that supports work-life balance.

Requirements

  • 7–10 years of experience in B2B technology marketing, including at least 4 years in partner, alliance, or ecosystem marketing at an infrastructure, cloud, data, or AI company.
  • A record of launching and running co-marketing programs with partners larger than the candidate’s company and earning priority from partners’ marketing teams.
  • Proven ability to translate core product positioning into partner-specific narratives and the writing ability to draft those narratives; writing samples are requested.
  • Technical fluency to work with Sales Engineers and partner architects, including cloud and object storage, S3-compatible APIs, and how AI and data pipelines use storage for training data, checkpoints, and inference.
  • Experience planning and executing a presence at major industry conferences.
  • Comfort reading pipeline and campaign data in Salesforce and dashboards built by others, and turning the data into decisions.
  • Ability to work independently, set and maintain priorities, and use AI tools to increase output without lowering quality.

Nice To Haves

  • Partner marketing experience at an AI cloud, AI infrastructure vendor, or data platform.
  • Experience with partner-hosted conferences and co-presented programming at GTC scale.
  • Public company experience, including working within disclosure requirements for partner announcements.
  • Experience establishing partner marketing in a function that previously had no home.
  • Background producing technical proof such as reference architectures, benchmark-backed content, and customer references.

Responsibilities

  • Build and run a rolling six-month partner marketing plan with the Partner team, focusing on priority AI partnerships.
  • Create shared calendars, clear intake paths, and guidelines that keep teams aligned and clarify which partner marketing activities Backblaze will pursue.
  • Integrate partner marketing into Marketing’s broader planning so partner programs, launches, and campaigns align with brand, product marketing, and demand generation priorities.
  • Adapt Product Marketing positioning and materials into partner-specific value propositions, narratives, and co-branded messaging.
  • Equip priority partner teams with kits, one-pagers, and sales plays in collaboration with Enablement and Partnerships.
  • Build Backblaze’s profile in the AI ecosystem through joint narratives, co-presented content, webinars, and thought leadership.
  • Coordinate partner announcements with Communications, including public-company disclosure requirements.
  • Advocate for Backblaze’s presence at AI-first events and opportunities to appear with strategic partners, working with the events team.
  • Develop co-branded reference architectures, joint case studies, customer references, and informative announcements with Content and Creative.
  • Structure and promote technical content and enablement in collaboration with DevRel and Sales Engineering.
  • Own and maintain Backblaze’s presence on partner surfaces, including integration and partner pages, directories, marketplace listings, co-branded assets, Powered By Backblaze materials, and documentation.
  • Support analyst submissions for partner-validated architectures alongside Analyst Relations.
  • Lead impact reporting in collaboration with the business intelligence team, presenting results for audiences from the C-suite to team meetings.
  • Stay agile and responsive as partner opportunities evolve.

Benefits

  • Healthcare for family, including dental and vision.
  • Competitive compensation and 401(k).
  • RSU grants for full-time employees.
  • ESPP program.
  • Flexible vacation policy.
  • Maternity and paternity leave.
  • MacBook Pro for work and a stipend to personalize the workstation.
  • Childcare bonus (human children only).
  • Fertility treatment and support.
  • Learning and development program.
  • Commuter benefits.
  • Culture that supports a healthy work-life balance.
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