Partner Marketing Manager
About The Position
Microsoft is seeking a Partner Marketing Manager for its Security partner Go-To-Market (GTM) team. The role supports Microsoft Security’s growth opportunities in security solutions for small and medium businesses by managing GTM content development that enables partners to sell to these customers. It coordinates marketing and engineering efforts to help partners reach revenue goals, connect Microsoft with target customers, provide leads to channel partners, and build a healthy third-party ecosystem. The position drives end-to-end GTM development, including content design, positioning, messaging, and market research. The successful candidate coordinates closely with finance, business planning, product marketing, and engineering to address technology and business-model barriers that slow adoption of advanced security technologies among Microsoft’s small and medium business customers.
Requirements
- Bachelor’s degree in Business, Marketing, Communications, Economics, Public Relations, or a related field and 3+ years of integrated marketing, event management, marketing strategy, business planning, marketing operations, or related work experience; or equivalent experience.
- Experience translating complex technical concepts into clear, compelling narratives.
Nice To Haves
- Master’s degree in Business, Marketing, Communications, Economics, Public Relations, or a related field and 2+ years of relevant experience; or a bachelor’s degree in one of these fields and 5+ years of relevant experience; or equivalent experience.
- Experience building and executing large-scale integrated marketing campaigns that drive business results.
- Website marketing, digital marketing, and/or technical community management experience.
- Experience with software pricing and licensing strategy or execution.
Responsibilities
- Optimize a conversation-based selling approach for partners to support friction-free discussions about Microsoft advanced security products.
- Partner with product marketing to define execution plans for small and medium enterprise businesses.
- Improve sales conversions and help sales achieve revenue and share objectives through audience-appropriate messaging, competitive support for objection handling, and packaging innovations.
- Define business requirements and drive development of partner sales tools, including trial products, partner technical deployment kits, best-practice guides, customer-facing marketing materials, and demos.
- Help the sales organization optimize selling processes, including partner attach on enterprise accounts and partner-sponsored sales through two-tier distribution (Cloud Service Providers).
- Create content and materials that support and improve adoption of Microsoft security products through the partner ecosystem.
- Collaborate with key stakeholders to design and manage performance reviews and insights.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
