Sr. Marketing Communications Manager

Salem Five Bank•Salem, MA

5d•$71,293 - $114,066•Onsite

About The Position

The Senior Marketing Communications Manager leads integrated marketing communications and owned media efforts across Salem Five, with a primary focus on social media, graphic design, email marketing, and other owned channels. The role also supports cross-functional marketing initiatives and leads the planning and execution of organizational and business-line events. It requires strong project management, creativity, attention to detail, sound judgment, and the ability to independently manage multiple priorities and stakeholders. The role has three main areas of focus: integrated marketing communications, including social media, graphic design, email, website/intranet, and internal/branch communications; marketing and brand initiatives, including cross-functional support, campaign execution, and brand activation; and event strategy, planning, and execution for corporate, business-line, employee, and charitable events. The position has no supervisory responsibilities. The position requires working five days a week in Salem, Massachusetts. Salem Five is a regional financial services organization with more than 30 retail banking branches and business banking, insurance, wealth management and trust, and mortgage operations.

Requirements

Bachelor’s degree in Graphic Design, Marketing, Communications, Business, or a related field from a four-year college or university.
Strong communication skills and ability to collaborate across all levels of the company.
Moderate graphic design and copywriting competency, with strong attention to detail.
Ability to offer creative design suggestions that support customer growth and continuously evolve the brand.
Strong layout and aesthetic design skills using Adobe Creative Suite, including InDesign, Illustrator, and Photoshop.
Firm understanding of Microsoft Office products and Windows.
Highly organized and detail oriented.
Ability to multitask, manage changing priorities, and help complete projects under tight deadlines.

Nice To Haves

At least five years of experience is preferred.
Proficiency with Canva and HubSpot.

Responsibilities

Lead development and execution of integrated communications across Salem Five’s owned media channels, ensuring content is engaging, on-brand, timely, and aligned with organizational and business-line objectives.
Manage social media communications.
Support graphic design and creative development.
Manage email marketing.
Support website, intranet, and other owned channels.
Serve as a key marketing resource to business lines and internal partners, translating organizational objectives into effective marketing solutions.
Support cross-functional marketing initiatives, campaign execution, brand activation, and organizational marketing needs.
Support planning, promotion, and execution of organizational, charitable, employee, and business-line events.