Sr. Growth Marketing Manager

FourKites•Chicago, IL
•$115,000 - $140,000

About The Position

FourKites is hiring a Sr. Growth Marketing Manager to own and scale programs that convert target accounts into qualified pipeline. The role leads demand generation end to end across email nurture, paid media, content syndication, webinars, and organic social, while contributing to messaging strategy and brand direction. It is an execution-focused position that combines campaign strategy with hands-on optimization and coordination across Marketing, Product, and Sales. The manager will plan integrated growth and pipeline programs, oversee campaign budgets and execution, and continuously improve performance through testing and data analysis. The role also owns paid search and social advertising, webinar operations, third-party promotions, campaign planning processes, and day-to-day social channel management. Success includes taking ownership of key programs in the first 90 days and independently running end-to-end demand generation campaigns by month six. FourKites describes itself as an AI-driven supply chain transformation company serving global enterprises. The role offers a stated annual base salary range of $115,000–$140,000, with eligibility for bonus and incentive compensation and the employee stock option program.

Requirements

  • At least 6 years of B2B demand generation or growth marketing experience in enterprise SaaS.
  • Hands-on email marketing experience, including building nurture sequences, managing segmentation, and reporting on engagement and conversion.
  • Comfort managing organic social channels day to day, including community moderation and content quality assurance.
  • Strong project management skills and the ability to build and maintain templates, processes, and calendars that organize a marketing team.
  • Collaborative working style and ability to work across Sales, Marketing, and Product and bring stakeholders along.
  • Comfort using data to track performance and identify what to test next; dashboard-building is not required.
  • Strong writing skills, including clear, human copy for campaigns and social.

Nice To Haves

  • Experience in supply chain, logistics, or transportation technology and AI agents.
  • Direct, hands-on experience managing Google Ads and LinkedIn Ads campaigns from strategy through execution and optimization.
  • Experience owning a webinar program, including platform administration, promotion, and reporting.

Responsibilities

  • Design and execute an integrated growth and pipeline strategy across paid media, content, social, and lifecycle programs, including the roadmap and budget for awareness, conversion, and pipeline targets.
  • Build and manage always-on and campaign-specific nurture programs, including drip sequences, segmentation, and A/B testing, in coordination with sales development.
  • Own webinar execution for active demand generation campaigns, including platform administration, promotion, registration, and follow-up.
  • Draft first-pass demand generation content, including landing pages, campaign emails, ad copy, and gated assets, for review and refinement.
  • Manage content syndication, third-party promotions, and paid placements end to end, including vendor selection and contracting, asset delivery, lead handoff, and performance tracking.
  • Create and maintain campaign planning templates and calendars to align stakeholders on timing, assets, and channels.
  • Own strategy, execution, and ongoing optimization of Google Ads and LinkedIn Ads, including keyword strategy, bid management, audience targeting, and funnel-stage budget allocation.
  • Lead quarterly keyword planning, including competitive gap analysis, tiered keyword strategy, and forecasting for budget discussions.
  • Maintain and refresh ideal customer profile and target persona/title lists each half or after major launches, supporting paid and account-based targeting.
  • Manage FourKites' social channels day to day with agency support, including writing 2–3 posts weekly, quality assurance of posts and graphics, community moderation, and sourcing photos and other assets.
  • Support internal teams seeking to publish social content and ensure it meets brand and voice standards.
  • Partner with the Director, Corporate Marketing on nurture and webinar campaign strategy.
  • Coordinate with content, PR, and product marketing to align campaigns with product launches, positioning changes, analyst events, and other major company moments.
  • Partner with marketing operations on analytics and reporting for sourced and influenced pipeline, cost per opportunity, and channel-level return on investment.
  • Continuously test, measure, and refine campaign targeting, messaging, and spending based on performance data.
  • Within the first 90 days, take ownership of paid media, social media, and webinar programs; learn current campaign performance and targeting; and establish a working rhythm with the Director, Corporate Marketing.
  • By month six, run demand generation campaigns independently end to end, launch a content syndication program that generates qualified leads, improve channel-level pipeline reporting visibility, and improve campaign planning processes.

Benefits

  • Medical, dental, and vision benefits starting on the first day of employment.
  • 401(k) retirement savings with employer match.
  • Bonus and incentive compensation and participation in the employee stock option program.
  • Employer-paid life insurance and short-term disability insurance.
  • Generous paid time off, global recharge days, standard holidays, and volunteer days.
  • Paid parental leave for all parents.
  • Family planning and inclusive well-being resources.
  • Technology reimbursement.
  • Commuter benefits for in-office employees in Chicago.
  • Annual wellness stipend.
  • Ongoing learning and development opportunities.
  • Five global recharge days.
  • Time during the workday set aside for learning and celebrating diversity.
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