About The Position

The Sr. Director, Revenue Growth Management - Snacks owns the division-level revenue growth management agenda, leading strategy development, execution, and continuous optimization across brands and customers. The role translates enterprise RGM ambition into divisional action by embedding RGM rigor into everyday decision-making, strengthening commercial capabilities, and developing repeatable ways of working that support near-term performance and long-term growth. The position shapes long-term pricing and promotional roadmaps and embeds RGM into planning cycles. It develops multi-year pricing and price pack architecture strategies based on consumer willingness to pay, competitive dynamics, and portfolio roles. In partnership with Category leadership, Sales Strategy, and Customer teams, it designs and executes promotional and trade strategies, sets promotional guardrails, and improves trade ROI through disciplined review and optimization. The Sr. Director drives advanced analytics and translates complex analyses into actionable recommendations for brand, customer, and innovation decisions. The role provides strategic pricing and promotional guidance for innovation and renovation initiatives, builds RGM capability by upskilling the RGM team and enabling commercial teams with tools, templates, and hands-on learning, and helps evolve Trade Promotion Management and Trade Promotion Optimization capabilities in alignment with enterprise platforms. The role reports to the Vice President, Revenue Growth Management and has four direct reports within a total team of ten.

Requirements

  • Bachelor’s degree required.
  • 10+ years of CPG commercial experience or related experience, including pricing, trade management, category management, customer planning, analytics, or strategy.
  • Demonstrated experience operating in a complex, matrixed organization and influencing across functions.
  • Strong analytical, financial, and problem-solving skills, with the ability to translate data into clear commercial recommendations.

Nice To Haves

  • 3–5 years of demonstrated Revenue Growth Management experience across pricing, promotion, mix, and/or price pack architecture.
  • Proven track record of developing pricing and promotional strategies that balance consumer value, competitive context, and company objectives.
  • Experience embedding insights into brand strategy, innovation, and commercial planning processes.
  • Strong interpersonal and influencing skills, with the ability to build trust and credibility across teams.
  • Comfort navigating ambiguity and leading through change.
  • Executive presence with strong written and verbal communication skills; ability to simplify complexity and drive alignment.

Responsibilities

  • Own the division-level RGM agenda and lead strategy development, execution, and continuous optimization across brands and customers.
  • Develop and activate multi-year pricing and price pack architecture strategies grounded in consumer willingness to pay, competitive dynamics, and portfolio roles.
  • Partner with Category leadership, Sales Strategy, and Customer teams to design and execute promotional and trade strategies, establish promotional guardrails, and improve trade ROI.
  • Drive advanced analytics and translate complex analyses into clear, actionable recommendations for brand, customer, and innovation decisions.
  • Provide strategic pricing and promotional guidance for innovation and renovation initiatives.
  • Build RGM capability by upskilling the RGM team and enabling broader commercial teams through tools, templates, and hands-on learning.
  • Help shape Trade Promotion Management and Trade Promotion Optimization capabilities in alignment with enterprise platforms.
  • Partner with Category leadership, Sales, Finance, Consumer & Shopper Insights, and Innovation teams to develop and execute RGM strategies supporting divisional growth priorities.
  • Influence execution across a matrixed organization, align stakeholders, and drive adoption of RGM strategies without direct authority.
  • Collaborate with Sales Strategy and Customer teams to activate pricing, promotion, and trade strategies at national and customer levels.
  • Work with Finance to align RGM initiatives with financial targets, forecasting, and performance measurement.
  • Partner with IT, enterprise RGM, and external vendors to support the evolution and adoption of advanced RGM tools.
  • Lead performance management through KPI tracking, post-event analytics, and continuous improvement loops.
  • Contribute to enterprise RGM forums, best-practice sharing, and capability-building initiatives.

Benefits

  • Medical, dental, short- and long-term disability, AD&D, and life insurance, including coverage options for individuals, families, and domestic partners.
  • Matching 401(k) plan with enrollment available on the first day of employment and immediate vesting.
  • Unlimited sick time, paid time off, and holiday pay.
  • Free access to the fitness center for employees in WHQ.
  • Access to on-site day care operated by Bright Horizons and a company store.
  • Campbell’s Cares matches employee donations and/or volunteer activity up to $1,500 annually.
  • Employee Resource Groups (ERGs).
  • Wellness benefits beginning on the first day of employment.
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