Sr. Director, Marketing

Ansira • Remote-MO, MO

3d

About The Position

The Sr. Director, Marketing is a strategic and operational leader responsible for driving demand generation, executing major marketing campaigns, and overseeing marketing technology and revenue operations infrastructure. The role combines growth-focused initiatives with operational execution to align go-to-market (GTM) campaigns and marketing operations with company-wide revenue goals. The Sr. Director leads a remote team, manages vendor relationships and departmental budgets, and maintains brand governance across external marketing deliverables.

Requirements

• Extensive leadership experience in B2B marketing, demand generation, and revenue operations.
• Proven track record of executing high-stakes marketing campaigns.
• Deep expertise in marketing technology stacks, such as Outreach, Demandbase, and SEMrush, and in software vendor management.
• Strong financial acumen and experience managing departmental budgets and procurement processes.
• Exceptional project management, analytical, and strategic thinking capabilities.
• Commitment to producing clear, jargon-free, brand-compliant messaging.

Responsibilities

• Translate overarching marketing strategies into cohesive demand generation campaigns that drive pipeline growth.
• Lead business development and account-based marketing initiatives to support customer acquisition and revenue goals.
• Manage major organizational go-to-market rollouts and align them with sales objectives.
• Oversee revenue operations, establishing processes and metrics to track marketing performance and ROI across the customer lifecycle.
• Manage and optimize the marketing technology stack, including outreach, intent data, and content analytics platforms.
• Lead vendor evaluations, negotiate contracts, and manage software renewals.
• Implement governance for client-facing product communications and marketing materials.
• Review and approve external-facing content for factual correctness, clarity, and alignment with Ansira brand standards.
• Lead, mentor, and develop a remote team of marketing and operations professionals.
• Manage the marketing operations budget, track Budget vs. Actuals, and oversee procurement, including purchase orders and invoice approvals.
• Assign clear task ownership, conduct targeted follow-ups, and manage project timelines.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed