Sr. Brand Growth Manager - Foodservice & Alternative Channels
About The Position
The Sr. Brand Growth Manager supports WK Kellogg Co’s Away from Home business, with primary responsibilities focused on the Vending and Custom/Ingredient channels and broader contributions to the Foodservice business, including sales strategy for the Commercial Restaurant segment. The role uses analysis to identify brand- and market-level insights, issues, and opportunities and to support brand growth. The position leads commercialization strategies for underdeveloped channels, provides direction to broker partners, manages channel profitability and trade spending, identifies commercial restaurant opportunities, and develops menu strategies. It also works with agencies, manufacturers, National Account customers, and cross-functional partners on integrated selling concepts, customer microsites, quality processes, and customer needs. The role is onsite/hybrid, requires a flexible work schedule, and involves travel up to 35% of the time, as well as frequent in-person engagement at headquarters. The posted salary range is $145,200–$181,500. Starting base pay within the range depends on job-related skills, experience, certifications, qualifications, education or training, and local market conditions.
Requirements
- Experience in Foodservice, Away From Home, or alternative sales channels.
- Ability to apply analytical thinking while working with multiple support functions.
- Demonstrated ability to handle multiple project assignments in a timely manner.
- Advanced understanding of Microsoft Excel and PowerPoint.
- Ability to work with multiple priorities and specific time constraints.
- Excellent presentation, communication, time management, and organizational skills.
- Ability to work a full shift and arrive at work on time.
- Ability to work a flexible schedule and travel up to 35% of the time.
Nice To Haves
- Bachelor’s degree.
- Experience working with syndicated data sources.
Responsibilities
- Lead commercialization strategy for underdeveloped channels, including Military, Vending, Airlines, Custom Products, and Ingredient Sales.
- Provide strategic leadership and direction to broker partners to accelerate channel growth and market penetration.
- Understand each channel’s P&L and direct trade spending to support profitable growth.
- Identify and prioritize high-potential commercial restaurant segments for each brand, aligning opportunities with market trends and customer needs.
- Develop a trend-forward commercial restaurant menu strategy that improves brand relevance and drives customer demand.
- Collaborate with agency partners and complementary manufacturers to create integrated selling concepts that improve efficiency and effectiveness across the Agency Sales Team.
- Support National Account customer microsite initiatives and align them with customer objectives and brand strategies.
- Develop efficient approaches to customer quality requests, inquiries, and ongoing requirements.
- Use data from multiple sources to develop insights and communicate the story.
- Engage frequently in person at headquarters to advance customer needs through cross-functional partners.
- Work overtime as needed and according to the schedule necessary to meet job requirements.
Benefits
- Incentive Plan bonus eligibility.
- Health, dental, and vision insurance.
- Savings and Investment Plan with company match and contribution.
- Paid Time Off, including paid sick time.
- 11 paid holidays.
- Life insurance, AD&D insurance, and short- and long-term disability insurance.
- Tuition reimbursement.
- Adoption assistance for eligible employees.
- Employee recognition program.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
