Sr. Analyst - Tradeshow Management

Home Depot • Atlanta, GA

26d

About The Position

The Home Depot is seeking a Sr. Analyst to serve as a strategic partner on its outside sales support marketing team. The role supports trade show and event strategy to help meet business objectives, marketing strategy, and revenue goals. The Sr. Analyst owns workstreams and oversees event marketing from budget management and strategic alignment through planning, execution, and performance review. The position offers exposure to The Home Depot business and outside sales team and supports brand-building efforts in key growth segments.

The role typically reports to the Sr. Marketing Manager and has no direct reports. Overnight travel is typically less than 10% of the time. The work is primarily performed in a comfortable indoor area, usually seated, with frequent opportunities to move about and rare need to move or lift light articles.

Requirements

• Must be at least 18 years old.
• Must be legally permitted to work in the United States.
• Bachelor's degree or equivalent in a field of study related to the job.
• At least 3 years of experience in marketing, events, customer engagement, or a related field.
• Strong project management skills and ability to manage multiple initiatives and stakeholders simultaneously.
• Self-directed, detail-oriented, and highly organized.
• Strong communication and relationship-building skills across cross-functional teams.
• Ability to manage large, complex projects under tight timelines and changing priorities.
• Proficiency in Microsoft Office, including PowerPoint and Excel.

Nice To Haves

• Experience planning and executing customer engagement, events, or experiential marketing programs.
• Experience managing event budgets, vendors, and operational logistics.

Responsibilities

• Manage ongoing non-analytics business needs, including marketing budget reconciliation, MARCOM, and related team processes that add business value.
• Serve as a conduit to support teams and help optimize enterprise marketing efforts for internal partners and external consumers.
• Support the planning, implementation, and execution of marketing strategies and activities with audience strategy leaders, including brand awareness campaigns, events, and partner programs to drive traffic and sales.
• Support cross-functional project teams in managing and executing high-value initiatives.
• Research, understand, and build tools that translate insights and analytics into actionable results.
• Oversee delivery of marketing reporting from the analytics team and prepare communications demonstrating campaign progress and success.
• Maintain ongoing communication to educate business owners on key insights, factbooks, campaign performance, and the effectiveness of enterprise efforts.
• Oversee event marketing, including budget management, strategic alignment, planning, execution, and performance review.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior