Spa Director

Singh Spas•Hollywood, FL
•Onsite

About The Position

Hand & Stone Massage and Facial Spa is hiring a spa manager for its family-owned, three-location franchise group in Broward County, Florida. The role may be based in Hollywood, Sunrise-Sawgrass, or Weston and reports to the owner. The manager owns spa performance across membership growth, sales, team leadership, and daily operations. This is a results-focused position centered on membership conversion, outbound calling, appointment volume, and retention, with active floor leadership during peak periods and routine use of performance reports and data. The manager oversees daily spa operations from opening through closing, manages scheduling, labor productivity and payroll controls, and supports service-provider utilization and guest experience. They recruit, onboard, train, coach, and retain Spa Associates, Massage Therapists, and Estheticians, while building a professional, accountable, sales-focused culture. Compensation is $55,000–$60,000 per year, plus an uncapped monthly performance bonus tied to membership conversion and appointment goals. Nights and weekends availability is required, as are availability during peak periods and some holidays.

Requirements

  • At least 3 years of management experience in a sales-driven business.
  • Experience leading a team of 25–40 or more.
  • Personally owned a conversion or membership metric and can describe the result.
  • Comfort with reports and spreadsheets and making decisions from data.
  • Strong coaching, accountability, and conflict-resolution skills.
  • Availability for evenings, weekends, peak periods, and some holidays.

Nice To Haves

  • Membership-based business experience; Hand & Stone or Massage Envy experience is strongly preferred. Spa, fitness, wellness, or salon experience is also considered.
  • Bilingual English/Spanish.
  • Zenoti experience.

Responsibilities

  • Own membership conversion, outbound calling, retention, cancellation control, and net membership growth.
  • Coach the front desk team on consultations, objection handling, and closing.
  • Drive service, retail, enhancement, package, and gift card sales.
  • Set daily, weekly, and monthly goals, post them, and follow up on performance.
  • Manage daily spa operations from opening through closing.
  • Manage scheduling, labor productivity, and payroll controls.
  • Optimize Massage Therapist and Esthetician schedule utilization.
  • Monitor prebooking, repeat visits, and average ticket performance.
  • Oversee inventory, cash handling, cleanliness, and brand standards.
  • Resolve guest concerns promptly and professionally.
  • Recruit, interview, hire, onboard, and retain Spa Associates, Massage Therapists, and Estheticians; recruit proactively.
  • Train and coach front desk team members and emerging leaders.
  • Address performance, attendance, and policy issues directly and promptly.
  • Build a professional, accountable, sales-focused culture.
  • Use reports and spreadsheets to make data-driven decisions.

Benefits

  • Uncapped monthly performance bonus tied to membership conversion and appointment goals.
  • Paid time off.
  • 401(k) with employer matching.
  • Complimentary massage or facial each month.
  • Employee discounts on services and retail.
  • Management training and ongoing leadership support.
  • Growth opportunity across a multi-location group.
  • Relocation bonus.
  • Training and development.
  • Wellness resources.
  • Opportunity for advancement.
  • Flexible schedule.
  • Competitive salary.
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