Solutions Product Marketing Manager

Baseten • San Francisco, CA

2d • $190,000 - $220,000

About The Position

Baseten powers mission-critical inference for the world's most dynamic AI companies. We're looking for a Solutions Product Marketing Manager to define and own Baseten's up-market, enterprise, and industries go-to-market strategy. You'll build the playbook that helps Baseten win large, complex deals and the vertical go-to-market strategies that let us compete in Financial Services, and Health & Life Sciences, and the use cases that scale across all of them. This is a highly cross-functional, largely greenfield role. You'll partner closely with the Industries sales team, product marketing, demand gen, and executive leadership to build on our enterprise go to market motion.

Requirements

• 6+ years in product marketing, solutions marketing, or a related GTM function, ideally at a technical or infrastructure company
• Experience building enterprise or vertical go-to-market motions — ICP definition, buyer journey mapping, and full-funnel sales collateral
• Comfort translating technical, infrastructure-heavy concepts (inference, self-hosted deployment, TCO/ROI) into narratives for both technical buyers and non-technical stakeholders like legal, finance, and procurement
• Track record designing and running sales enablement or onboarding programs for technical sellers
• Strong cross-functional coordination skills — you can pull together sales, customer marketing, demand gen, and executives around a shared plan
• Comfortable owning execution as well as strategy: landing pages, decks, one-pagers, and written content, not just frameworks
• Thrives in ambiguity — this role is about building the enterprise motion from a fairly blank slate

Nice To Haves

• Experience in (or a fast ability to ramp on) financial services, manufacturing/industrial, or health/life sciences
• Experience running or contributing to a Customer Advisory Board or executive champion program
• Familiarity with AI/ML infrastructure, inference, or developer tools
• Experience partnering with technology partners on co-marketing or joint events

Responsibilities

• Build the enterprise deal playbook and full bill of materials (BOM) — pricing guides, one-pagers, TCO/ROI guides, landing pages, and event/field collateral — mapped to every stage of the buyer's journey
• Build the system for keeping every sales asset current — clear ownership, last-updated dates, and a refresh cadence
• Develop industry-specific event concepts featuring anchor customers and AI-native accounts to build credibility with target executive audiences
• Build vertical sales kits and ICP/positioning frameworks for priority industries
• Own industry-specific landing pages, messaging, and TCO guides, extrapolating from early AI-native accounts to larger enterprise targets
• Design and help launch an ABM experiments in partnership with demand gen
• Design role-specific onboarding for Industries AEs, including certifications, customer-grounded scenarios, and async, refreshable content
• Build sales playbooks tied to real customer examples, and package assets into an AE-ready enablement motion (first call, competitive deals, legal/finance/procurement, TCO/ROI, self-hosted)
• Become a trusted partner to the industries team so onboarding and enablement stay grounded in what sellers actually need

Benefits

• Competitive compensation, including meaningful equity.
• 100% coverage of medical, dental, and vision insurance for employee and dependents
• Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!)
• Paid parental leave
• Fertility and family-building stipend through Carrot
• Company-facilitated 401(k)
• Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed