Social Media Student Assistant

The New SchoolHobart, IN
Hybrid

About The Position

At The New School, we redefine the boundaries of education, creativity, and innovation. Founded in 1919 and located in the heart of New York City, we are home to approximately 9,000 students from over 100 countries, offering more than 135 degree and diploma programs across our renowned colleges, including Parsons School of Design and the College of Performing Arts (Mannes, Jazz, and Drama), Lang College and the New School for Social Research, and Parsons Paris. Our progressive, interdisciplinary approach has earned us recognition as one of the most forward-thinking institutions in the world.

Requirements

  • Strong interest in social media, storytelling, and community building; general interest in design and the built environment is encouraged.
  • Photography and/or videography experience.
  • Graphic design experience (Photoshop, Illustrator, InDesign, etc.).
  • Strong copywriting and editing skills.
  • Strong communicator and team player.
  • Enthusiastic, proactive, and independent.
  • Knowledge of the latest digital trends.
  • Skilled at executing multiple projects simultaneously with efficient time management and exceptional attention to detail.
  • Responsive to feedback.
  • Appreciation for arts, design, student life, and higher education.
  • Available during office hours, with occasional evening hours while attending events.

Nice To Haves

  • Familiarity with SCE’s disciplines is a plus but not required.
  • Comfortable on camera is a plus.

Responsibilities

  • Content Creation: Utilize a strong, creative, and media-savvy skillset to craft social media content for SCE’s Instagram accounts, with plans to start a LinkedIn presence.
  • Multimedia Production: Shoot and edit photo and video content for social media use, with a particular emphasis on short-form video.
  • Graphic Design: Design graphic assets for use on social media, blogs, and newsletters.
  • Copywriting: Write compelling, concise copy that follows marketing best practices and branding guidelines.
  • Collaboration: Work with students, faculty, and staff to gather and create content, and liaise with students and alumni for takeovers and other content.
  • Event Coverage: Attend school and program events to capture and create social media content.
  • Community Engagement: Monitor social accounts, including tags, mentions, and direct messages, interacting with both the SCE community as well as broader external audiences (e.g., prospective students and their families, alumni, etc.).
  • Research: Proactively research news items, events, and other content ideas to promote and celebrate the SCE community.
  • Strategy Development: Think creatively about social media strategy and develop a social media schedule.
  • Team Meetings: Participate in regular meetings with the program's social media team.
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