Social Media Program Coordinator

Calvert County Government

7d•$28 - $33•Hybrid

About The Position

The Social Media Program Coordinator supports the Public Information Program, which serves all county departments. The position writes social media content, articles, and marketing and advertising copy for varied customers and audiences; produces newsletters and written materials for release; monitors social media content and reports trends; and provides administrative support for social media, marketing, and advertising programs. The position reports to the Public Information Program Manager. The role also supports county emergency and crisis communications and county-sponsored public events. It includes event photography, daily publication monitoring, preparing a weekly press report, and administrative and communications tasks across county departments and with external entities. The position is nonexempt, full-time, and scheduled for 35 hours per week. Telework may be available for part of the workweek at the supervisor’s discretion, with regular office attendance required.

Requirements

Associate’s degree in communications, public relations, or a related field, or an acceptable combination of education, training, and relevant experience.
Three years of progressively responsible experience in public relations, communications, publication design, or public affairs, or an acceptable year-for-year substitution.
Valid driver’s license.
Ability to operate a County-owned vehicle.
Knowledge of effective public relations tactics and techniques.
Knowledge of Associated Press Style and acceptable standards for communicating with the media.
Knowledge of Microsoft Office Suite and web-based software.
Ability to create original content for county messaging through various communication mediums.
Ability to prepare speeches for county officials.
Ability to establish and maintain effective working relationships.
Ability to communicate effectively orally and in writing.
Ability to deal effectively with the public and the media.
Occasional lifting of objects up to 49 pounds and regular operation of keyboard devices.
Availability for callback during emergencies and weather events.

Responsibilities

Collect, edit, analyze, write, and distribute county communications, including press releases, speeches, publications, and newsletters.
Develop social media content, help establish the county’s social media presence, process platform updates, and report on social media trends.
Provide event photography support and edit photographs for the county website, social media, and county publications.
Monitor publications daily and prepare a weekly press report.
Enter information into computer databases and other computerized record systems; update, edit, and correct data files; and produce computer printouts.
Compose correspondence and word-processed documents; proofread and edit materials for accuracy and compliance with style guides and formats.
Receive, screen, and refer telephone calls; answer questions about department operations and direct callers to appropriate staff or offices.
Coordinate schedules and meetings and relay or obtain information throughout the county and with external entities.
Support county emergency and crisis communication efforts and non-emergency county-sponsored events, including groundbreakings, conferences, and public hearings.
Perform related work as required.