Social Media & Marketing Manager – Smokin’ Jack’s BBQ Murray Ave | Solace Hospitality Management | Milwaukee, WI

Smokin Jack Bbq • Milwaukee, WI

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About The Position

Solace Hospitality Management is seeking a hands-on marketer to manage day-to-day social media, digital marketing, and in-person outreach for Smokin’ Jack’s BBQ and a new Italian restaurant on Murray Ave in Milwaukee. The manager will work with a marketing firm and local content creators, follow the content calendar, and also create and launch campaigns and promotions. The role includes building the owner’s personal brand, maintaining a blog, running email marketing, growing the Toast loyalty program, engaging with customers online, and developing catering relationships through local business visits and follow-up.

Requirements

• Reliable transportation is required.
• Know Metricool, the company’s social media management platform, or be able to learn it quickly.
• Strong writing skills and a confident, outgoing personality for face-to-face sales.
• Be organized, self-motivated, and reliable.
• Be comfortable using Instagram, Facebook, TikTok, LinkedIn, and Google Business.

Nice To Haves

• Experience with Toast, Mailchimp, and Klaviyo is strongly preferred.
• Experience managing social media for a restaurant, hospitality, or consumer brand.

Responsibilities

• Post and schedule content for Smokin’ Jack’s BBQ and the Italian restaurant according to the calendar developed with the marketing firm and content creators.
• Respond promptly to comments, messages, reviews, and ad responses in the brand’s voice.
• Monitor paid advertisements and direct leads and catering inquiries to the appropriate person.
• Build and market the owner’s personal brand on LinkedIn and other platforms.
• Create and launch campaigns and promotions.
• Build and maintain the company blog.
• Run email marketing through Mailchimp and Klaviyo.
• Promote and grow the Toast loyalty program.
• Build a weekly list of 10 businesses, apartment complexes, or hotels to visit.
• Visit businesses, venues, and restaurants to deliver catering samples and marketing materials and develop catering relationships.
• Ensure current marketing materials are stocked and displayed at every location.
• Track outreach visits and follow up on leads.

Benefits

• Employee meals and dining discounts.
• Opportunity to work alongside a professional marketing firm and content creators.
• A role in launching a new restaurant.
• Room to grow with the group.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed