Social Media Manager, NT Live

NinjaTrader • Chicago, IL

19d • $85,000 - $100,000 • Hybrid

About The Position

NinjaTrader is hiring a senior individual contributor to own and grow NinjaTrader Live’s social media presence. The role develops the social strategy across X/Twitter, Instagram, TikTok, LinkedIn, YouTube, and Facebook; turns livestream personalities, segments, and community into platform-native content; and drives measurable audience growth and livestream viewership. The position works day to day with the Social Media team and reports to the Sr. Manager, Content Marketing.

The Social Media Manager develops NinjaTrader Live’s social-first brand voice and visual identity, maintains the content roadmap and calendar, creates and publishes content, and leads the production of clips from live shows. The role also drives registrations for live events, trading competitions, and newsletters; manages creator and agency relationships; coordinates campaign and product-launch assets; and establishes compliance and approval workflows.

The role owns community-management standards and day-to-day direction across social channels, monitors brand sentiment, and leads cross-functional initiatives with content, product, and growth teams. It delivers weekly social metrics reporting and uses insights to recommend strategy and inform resourcing and budget decisions. The role is based in Chicago, with remote flexibility potentially available to exceptional candidates in specified states. Chicago-based employees follow a hybrid schedule, working in the office Tuesday through Thursday and remotely Monday and Friday.

Requirements

• Bachelor’s degree in marketing, communications, journalism, or a related field, or equivalent hands-on experience.
• At least 6 years of related experience in social media, content creation, or digital marketing, or at least 4 years with a master’s degree; agency or in-house experience is acceptable.
• End-to-end ownership of a major social or content program, including strategy, roadmap management, and measurable results; a track record of growing social for a financial brand, media company, or creator.
• Deep knowledge of futures, prop trading, or crypto audiences, communities, and culture, and alignment with a credible, trader-focused, authentic brand voice.
• Experience building and leading community-management programs, owning a brand’s community strategy, and representing a brand publicly.
• Ability to work in a fast-moving, live-content environment and strong understanding of short-form video, X, and live-driven content ecosystems.
• Strong graphic design skills, including independently and collaboratively turning briefs into engaging visuals; comfort with video-editing software such as Adobe Premiere or similar.
• Experience with Sprout Social, Adobe Creative Suite, Canva, and project-management tools such as Jira, ClickUp, or Monday.com.
• Experience using AI tools in a marketing workflow; Claude and ChatGPT are preferred.
• Experience adapting long-form content into short-form, social-first formats and using meme culture and internet humor strategically.
• Strong writing skills, including concise captions and hooks, adapting tone across platforms and audiences, and communicating recommendations in writing and meetings; ability to follow compliance and approval processes.
• Strong organization and experience managing vendors, agencies, or contractors alongside multiple content and cross-functional workstreams.
• Proven ability to align content, product, and growth stakeholders without formal authority, including Manager- and Director-level stakeholders.

Nice To Haves

• Comfort on camera for short-form video content such as TikTok and Reels.
• Basic familiarity with paid social and how organic and paid social work together.
• Familiarity with Social SEO, including optimizing captions, hashtags, and scripts to improve discoverability on TikTok, YouTube, and other platforms.

Responsibilities

• Own NinjaTrader Live’s social strategy across X/Twitter, Instagram, TikTok, LinkedIn, YouTube, and Facebook, including channel goals, content pillars, platform selection, and monitoring platform and format trends.
• Ideate, create, and publish compelling social content that reflects the livestream’s tone and personality, using AI tools for copy, ideation, and analysis.
• Develop and maintain a company-approved NinjaTrader Live brand voice and visual identity, adapting content for each platform and designing social assets with the internal Design Team.
• Manage the content roadmap and calendar, balancing evergreen content with time-sensitive market commentary, in-show moments, and breaking news.
• Lead VOD clip production by identifying timestamps and working with the team and marketing Video Producer to create platform-ready clips with captions, subtitles, and on-screen text.
• Drive livestream viewership and registrations for initiatives such as live events, trading competitions, and newsletters; leverage on-air guests and contributors and manage influencer, creator, and agency relationships.
• Oversee copywriting, captions, and asset coordination for campaigns and product launches; design, document, and follow compliance workflows and approval processes.
• Own community management across NinjaTrader Live social channels by setting guidelines, response standards, and escalation paths; direct responses to comments, DMs, mentions, and tags; build community engagement; and monitor brand mentions and sentiment.
• Lead cross-functional initiatives with content, product, and growth teams, represent the social function in cross-functional forums, advise other business units, and build relationships with Manager- and Director-level stakeholders.
• Deliver weekly social metrics reporting that connects audience growth, click-through, and engagement to outcomes, and turn insights into recommendations and business cases that inform content strategy, resourcing, and budgets.

Benefits

• Annual target bonus of 10%, based on individual performance (50%) and company/team performance (50%).
• 401(k) plan with company matching up to 3.5% of employee contributions.
• Paid time off accruing at 18 days per year.
• Seven paid holidays annually, plus five conditional holidays annually.
• One service day annually.
• Paid parental bonding leave.
• Health, vision, and dental coverage.
• Life and disability insurance covered 100% by NinjaTrader.
• For Chicago-based employees: hybrid schedule with remote Mondays and Fridays, 20 additional flex remote days annually, and six company-wide office-optional weeks tied to major holidays.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior