Social Media Manager

Daniel J. Edelman•Washington DC, NY

14d

About The Position

Edelman is seeking an account executive-level Social Media Manager to join a growing team of community experts developing, executing, and supporting social media strategies for clients. The role serves as the brand’s eyes, ears, and tone of voice on social media, engaging and nurturing communities across multiple channels through relevant content and meaningful interactions. The Social Media Manager identifies real-time, culturally relevant opportunities and social trends, bringing social-first, community-led thinking to brainstorms and content ideation. Working closely with integrated teams, the role develops, manages, and posts approved social content; engages with customers and fans; flags opportunities and insights; and partners with strategy and analytics teams to provide recommendations grounded in community insight. Success requires strong research, writing, and editing skills, flexibility, agility, and collaborative work across teams to meet brand communication objectives.

Requirements

At least two years of work experience in digital, community management, or social media.
A passion for social media from brand and cultural perspectives.
Solid grasp of core social media platforms, including how they are used, their limitations, content formats, and technical requirements.
Ability to adapt to new assignments and deadlines in a fast-paced environment.
Strong attention to detail and organizational skills.
Strong written and verbal communication skills.
Understanding of the importance of monitoring social conversation for relevant insights.

Nice To Haves

Knowledge of influencers, creators, and tastemakers across social platforms.
Hands-on experience with social media management and listening tools such as Khoros, Sprinklr, Hootsuite, and Archive.
Passion for entertainment, retail/fashion, and travel.

Responsibilities

Engage with audiences across Reddit, TikTok, Instagram, X (Twitter), Facebook, YouTube, and other social channels.
Exemplify the brand voice and tone in all community interactions.
Proactively flag emerging trends and opportunities for the brand and escalate issues in a timely manner.
Draft copy and support content ideation for owned social content.
Work with internal and client teams on brainstorms and agile social moments.
Identify relevant trends and opportunities using strong cultural competency.
Maintain, organize, and improve documentation across content and engagements, ensuring updates and changes are reflected in master documents and tools.
Work with cross-functional teams to provide learnings and recommendations based on community insight, social listening, and applicable data.
Stay up to date on emerging creators, trends and formats, and platform updates.