Social Media Manager (Baseball)

Wasserman • Los Angeles, CA

6d • $71,000 - $82,000 • Hybrid

About The Position

THE·TEAM is seeking an ambitious, proactive, and entrepreneurial Social Media Manager to lead the strategy and storytelling for @the.team.baseball, the social channel for THE·TEAM’s Baseball Talent Representation division. This role will focus on social content highlighting the division's athletes, partnerships, and cross-disciplinary work. The successful candidate will quickly develop a deep understanding of the Baseball division's talent and brand partners, build strong relationships with stakeholders, and execute compelling content strategies across various platforms. Operating in a fast-paced environment, this individual must be able to work independently, identify and create content opportunities even with limited assets, and collaborate effectively with creative teams.

Requirements

• 2-4 years of experience managing social media channels, including content planning, copywriting, publishing, community management and performance reporting.
• Strong knowledge of the baseball landscape, including relevant athletes, events, governing bodies and cultural communities.
• Deep knowledge of the baseball culture, including MLB, MiLB, NIL and other relevant disciplines.
• Expertise across major social platforms, including Instagram, TikTok, YouTube, LinkedIn, X and Facebook, with an understanding of emerging platforms and formats.
• Strong editorial instincts, flawless spelling and grammar, and the ability to adapt content for different platforms and audiences.
• A proactive, entrepreneurial mindset with the ability to identify opportunities, solve problems and move work forward with limited direction.
• Demonstrated ability to take ownership of a function, manage priorities independently and serve as a confident social media lead for internal stakeholders.
• Experience creating content on the go and covering live events, including video capture, editing and production.
• Working knowledge of Adobe Creative Cloud, including Photoshop and Premiere Pro, or comparable photo and video editing tools.
• Experience working with athletes, talent, agents, clients and senior internal or external stakeholders.
• Strong community management skills and an understanding of how to build meaningful audience engagement.
• Ability to interpret platform and channel data and translate findings into clear, actionable recommendations.
• Familiarity with native analytics and social media tools such as Brandwatch, Sprinklr or comparable platforms.
• Strong project management skills, including experience managing calendars, creative workflows, stakeholder feedback and approvals.
• Ability to work independently in a fast-paced environment while managing multiple priorities and strict deadlines.
• Sound judgment, diplomacy and the ability to anticipate and escalate potential issues.
• Willingness to travel and work flexible hours, including evenings and weekends, based on the live-event calendar.
• Based in Los Angeles, California, with a minimum of three days per week in the office.

Nice To Haves

• Sports experience is preferred.
• Advanced proficiency in Adobe Creative Cloud, including Photoshop and Premiere Pro, or comparable photo and video editing tools is preferred but not required.

Responsibilities

• Tell THE·TEAM’s Baseball story (MLB, MiLB, NIL and more) across social media, maintaining a distinctive and consistent voice while working with agents, talent, brands and properties.
• Own the day-to-day management of THE·TEAM’s baseball social channels and content, including strategy, editorial planning, copywriting, scheduling, publishing, quality assurance and stakeholder approvals.
• Develop and execute content calendars aligned with athlete moments, events, partnerships and broader business priorities.
• Proactively identify and develop content opportunities, including when existing assets or planned content are not readily available.
• Translate athlete stories, cultural moments and brand initiatives into compelling, platform-native content across formats, including short-form video, carousels and real-time coverage.
• Brief and collaborate with creative teams, managing projects from concept through delivery, including timelines, feedback, approvals and final assets.
• Lead social planning for priority baseball content, including campaign approaches, coverage plans, content needs and publishing recommendations.
• Capture, edit and publish content independently when needed, particularly during live events and fast-moving cultural moments.
• Manage community engagement and social listening, identifying timely opportunities while escalating sensitive, client-related or reputational issues when appropriate.
• Monitor relevant events, competitors and industry conversations, including during priority weekend moments, to identify timely content and engagement opportunities.
• Balance stakeholder and client needs with THE·TEAM’s brand strategy, editorial standards and business objectives.
• Execute strategies to grow channel audiences, increase reach and strengthen engagement across baseball content.
• Track channel and content performance, produce recurring reports and use insights and testing to optimize strategy, audience growth and engagement.
• Partner with Corporate Communications and cross-functional stakeholders to uphold THE·TEAM’s broader brand, marketing and communications strategy.
• Apply strong editorial judgment and maintain brand safety, confidentiality and reputational risk standards across all social activity.
• Travel onsite for key baseball moments to create timely, integrated content with athletes, events, teams and clients.

Benefits

• Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
• Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
• Parental Leave: We provide paid parental leave to support your family during important life events.
• Retirement Plan: 401k plan including contribution matching.
• Healthcare: Medical, dental, vision, FSA/HSA, life and disability coverage options.
• Ancillary: Critical illness, identity protection, pet insurance, 529 plans and more
• Commuter Benefits: Access support for travel and commuting needs, where available

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed