Social Media Manager
About The Position
We have an exciting opportunity for a Social Media Content Manager who will own and elevate Walbridge’s digital presence across core social platforms. This is a new role for our growing team, and you will be responsible for translating the scale, complexity, and energy of live construction projects into compelling, authentic digital stories that showcase Walbridge’s people, projects, and culture. The Social Media Content Manager will lead content development, channel management, and strategy execution while working closely with teams across the organization. You will have strong storytelling ability, technical content creation skills, and the initiative to work directly from active jobsites to capture the work as it happens.
Requirements
- Five (5)+ years of experience in social media management or content creation
- A strong portfolio demonstrating professional‑grade video production and editing experience (CapCut, Premiere Pro) and visual design skills (Canva or Adobe Creative Suite)
- Proven experience writing clear, compelling copy across multiple platforms and audiences
- Ability to do occasional travel to various project sites across the United States is required
- Confidence collaborating with both field and corporate teams
Nice To Haves
- Experience in the architecture, engineering, or construction (AEC) industry is strongly preferred
- Strong organizational and time‑management skills with the ability to manage multiple content streams simultaneously
- Experience working in fast-paced, dynamic environments, including active construction sites
- A proactive mindset and the ability to identify stories and social media trends without being prompted
- Experience supporting employer branding or recruitment‑focused digital campaigns
Responsibilities
- Capture high‑quality photo and video content directly from active construction sites, highlighting Walbridge’s technical excellence, large‑scale equipment, and safety‑first culture
- Script, film, and edit short‑form video for platforms such as LinkedIn, Instagram, TikTok, and design engaging visual content aligned with brand standards
- Own and manage the master content calendar, aligning social content with project milestones, recruiting priorities, and corporate initiative
- Manage day‑to‑day social media activity, engaging with followers, partners, and potential recruits to grow and strengthen Walbridge’s online community
- Track performance metrics and insights to evaluate content effectiveness and adjust strategy based on data and engagement trends
- Stay current on platform trends, algorithm changes, and emerging content technologies, recommending new approaches to keep Walbridge’s digital presence competitive
Benefits
- Parking will be paid for
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
