Social Media & Brand Experience Manager
About The Position
FME is used by tens of thousands of organizations around the world to connect data, support AI initiatives, and power critical data infrastructure. This role will bring those stories to life across social media. You’ll own our social media strategy and content calendar, create video and other social content, and use performance insights to continually improve our approach. This is a hands-on role for someone comfortable moving from idea to execution. About The Team This role sits within the Brand & Experience team, part of Safe’s Marketing department. You’ll report to the Director of Brand & Experience and work closely with team members across Product Marketing, Demand Generation, and other departments to uncover stories, support campaigns and bring our people, products, customers, and culture to life.
Requirements
- 3+ years of experience managing social media for a brand or organization.
- A portfolio or examples demonstrating social media and video content you've created.
- Hands-on experience producing and editing short-form video for social platforms.
- Strong copywriting skills and the ability to maintain a consistent brand voice.
- Strong knowledge of LinkedIn and Instagram and an understanding of emerging social platforms and formats.
- Experience developing content calendars and using analytics to inform decisions.
- Comfort appearing on camera and engaging with people in person.
- Ability to independently manage content from concept through publishing and measurement.
- Experience with HubSpot or a comparable social media management platform, or the ability to learn new tools quickly.
- Curiosity about AI and its evolving role in content, community, and brand marketing.
Nice To Haves
- Experience with paid social campaigns.
- Experience creating content at events or conferences.
- Experience marketing to technology, software, or B2B audiences.
Responsibilities
- Own the social media strategy, content calendar, and execution across LinkedIn, Instagram, and relevant emerging platforms.
- Create and edit short-form video content, including appearing on camera when appropriate.
- Find and tell compelling stories about our employees, customers, products, and use cases.
- Build and maintain a consistent, recognizable brand voice.
- Turn product launches, company milestones, campaigns, and events into relevant social content.
- Use HubSpot and performance data to schedule, measure, and improve content.
- Collaborate with the Demand Generation Director on campaigns and paid social.
- Represent Safe Software and create content at events and conferences.
- Bring forward ideas based on audience insights, platform trends, and performance.
Benefits
- Paid time off to volunteer
- Annual learning budget and training programs
- Flexible and remote-friendly work arrangements
- 3 weeks of vacation
- 6 additional paid seasonal days off per year
- Extended health, dental, health or lifestyle spending, and counseling benefits from day 1
- Parental Leave Top-Up Program
- Bi-annual profit sharing
- RRSP/TFSA matching program
- Complimentary parking
- Bike storage
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
