Social Media & Affiliate Manager

SellerX • New York, NY

3d

About The Position

We're have a vinyl accessories & matcha brand selling across Amazon and our own DTC stores, and we're looking for a Social Media & Affiliate/Influencer Manager who treats every post, partnership, and piece of creative as a hypothesis to be tested—not a box to be checked. This is not a "make the feed look nice" job. We care about pretty content only insofar as it drives reach, clicks, conversions, and revenue. You'll own the full loop: build a thesis, ship it fast, read the data, kill what's losing, and pour fuel on what's working. If you get excited by a creator post that quietly 10x'd your ROAS and you immediately want to figure out why and replicate it, you'll fit right in. You'll wear two hats that increasingly overlap: running our organic and paid-adjacent social presence, and building an affiliate/influencer engine that scales creator partnerships profitably across both Amazon and DTC.

Requirements

• A testing mindset, full stop. You think in hypotheses and experiments. You're comfortable being wrong fast and iterating, and you'd rather ship 20 scrappy tests than 1 perfect campaign.
• 3-5 years in social, influencer, affiliate, or growth marketing—ideally for a DTC and/or Amazon brand.
• Demonstrable results: you can point to programs or content you grew and the numbers behind them.
• Hands-on experience building and managing influencer/affiliate relationships at scale.
• Strong comfort with analytics—you live in dashboards, spreadsheets, and platform reporting, and you can turn data into decisions.
• Solid creative instincts paired with commercial judgment: you know a scroll-stopping hook when you see AND you ask whether it sells.
• Familiarity with the Amazon ecosystem (Brand Registry, Amazon Influencer Program, Attribution, Brand Referral Bonus) is a strong plus.

Nice To Haves

• Experience with paid social or working closely with a paid media team.
• Basic video editing / familiarity with content tools (CapCut, etc.).
• Experience standing up an affiliate program from scratch.
• A network of creators you can tap on day one.

Responsibilities

• Run our social channels (TikTok, Instagram, YouTube Shorts, [others]) as a testing ground, not a brand museum—prioritizing formats and hooks that drive measurable downstream action.
• Build and maintain a content testing calendar: clear hypotheses, variants, and success metrics for hooks, formats, offers, and CTAs.
• Partner with creative to produce high-volume, performance-oriented content (UGC, short-form video, founder/POV content) rather than a handful of polished hero assets.
• Identify winning organic content and flag it for paid amplification and creator briefs.
• Build, run, and scale our affiliate and influencer program from sourcing through negotiation, briefing, activation, and renewal.
• Recruit creators across tiers (nano to mid-tier and up) with an emphasis on conversion efficiency, not just follower count.
• Manage affiliate platforms and links (e.g., Amazon Associates / Influencer Program, [LTK, ShareASale, Impact, Levanta, Archer, etc.]) and structure commission and incentive models that stay profitable.
• Develop creator briefs that give enough direction to stay on-brand while leaving room for the native, authentic content that actually converts.
• Define and track the metrics that matter: ROAS/MER on creator spend, CAC by channel, conversion rate, EPC, affiliate revenue, content-attributed sales on both Amazon and DTC.
• Run a structured testing cadence—document what you tested, what you learned, and what you're scaling or cutting.
• Build attribution as best you can across the Amazon/DTC split (Amazon Attribution, brand referral bonus, UTM discipline, promo/affiliate codes) and be honest about its limits.
• Report results in plain language: what moved the number, what didn't, and what's next.

Benefits

• We are an Equal Opportunity Employer
• At SellerX, we celebrate diversity and are committed to creating an inclusive workplace where everyone feels valued and respected, regardless of race, color, religion, gender, sexual orientation, national origin, genetics, disability, age, or veteran status.
• We warmly encourage people from all backgrounds to apply.
• We are dedicated to ensuring equal opportunities in recruitment, training, promotion, and compensation.
• SellerX is proud to cultivate a diverse and talented team, reflecting the global nature of our business.
• Join us in creating an environment where innovation, creativity, and collaboration thrive!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed