Senior Territory Manager - Healthcare

Brady Corporation•Irondale, AL

About The Position

PDC Healthcare provides connected-care identification solutions—including printers, barcode scanners, wristbands, labels, and software that integrates with health-system EHRs. These solutions support identification of patients, clinicians, medications, specimens, and others across the continuum of care, helping healthcare organizations improve efficiency, reduce errors, control costs, and meet regulatory requirements. PDC also provides identification solutions for hospitality, entertainment, and event markets and is powered by Brady. The Senior Territory Manager is responsible for developing and managing healthcare business in an assigned territory, with a focus on acute hospitals and MedTech and Medsurg opportunities. The role builds relationships across IT, Clinical, and Supply Chain/Purchasing, maintains and grows existing accounts, and develops prospective customers. Using a consultative sales approach, the manager presents PDC’s connected healthcare solutions and service offerings, plans and forecasts sales, represents the company at trade shows, and coordinates field sales activities to meet or exceed quota.

Requirements

Experience driving relationships with acute hospitals, with a MedTech and Medsurg focus.
Ability to engage healthcare stakeholders across IT, Clinical, and Supply Chain/Purchasing, including senior leaders and account-level groups or committees.
Ability to travel to and call on healthcare acute hospitals in the assigned region.
Consultative selling skills and ability to demonstrate product applications and communicate customer value.
Ability to plan sales activities, manage accounts, develop business plans, and forecast sales.
Ability to adapt sales approaches and presentations to individual customer needs.

Responsibilities

Develop acute hospital relationships in the assigned territory, focusing on MedTech and Medsurg and targeting IT, Clinical, and Supply Chain/Purchasing contacts.
Maintain business in existing accounts and generate new business in existing accounts and with prospective customers.
Travel to and call on acute hospitals in the assigned region.
Demonstrate product applications and functions alongside systems-efficiency concepts to communicate the value of PDC’s connected healthcare solutions and service offerings.
Consult with customers and sell application-based solutions at all levels within assigned accounts, including groups, committees, C-suite executives, vice presidents, directors, managers, and supervisors.
Establish and implement weekly regional sales activities to achieve projected quotas and manage the account base toward sales goals and objectives.
Adapt sales approaches and presentations to secure business based on analysis of individual customer needs.
Create business plans and forecast sales monthly, quarterly, and annually.
Represent PDC at trade shows; display or demonstrate products and emphasize customer benefits.
Develop long-term customer relationships, both internally and externally.
Provide proactive input for new solution development and recommend changes to procedures, services, products, or product-line extensions to increase sales volume.
Plan, direct, and coordinate field sales activities in the assigned region.
Visit established and prospective customer locations to gather customer feedback and competitive intelligence, develop relationships, and resolve problems.
Meet or exceed quota through consistent conversion of targeted accounts.