Senior Staff Outbound Product Manager

ServiceNow•Atlanta, GA

15h

About The Position

ServiceNow is hiring a Senior Staff Outbound Product Manager to shape the market narrative, launches, adoption, and enterprise readiness of Veza capabilities on the ServiceNow platform. The role requires a deep understanding of identity security markets, customer segments, buyers, and the landscape across identity governance and administration (IGA), privileged access management (PAM), identity security posture management, and non-human identity security. The person will position how customers can secure and govern AI agents alongside human and machine identities, and represent the product externally with analysts, customers, and industry communities. The position guides go-to-market plans for new capabilities and integrations, runs early access and preview programs, and defines and monitors adoption and customer success metrics. It also ensures that capabilities and integrations are ready for general availability through appropriate packaging, documentation, deployment guidance, support paths, and operational playbooks, while accounting for enterprise security, change management, least-privilege, and administrative requirements. The role equips sales, solution consultants, customer success, support, and partners with materials and guidance to sell, deploy, and support the offering. It also brings customer and deployment feedback into product planning, translating it into prioritized requirements and acceptance criteria for inbound product managers, and advocates for customers with engineering and company principals. The work persona is listed as Flexible or Remote; eligibility and assignment depend on the nature of the work and assigned work location.

Requirements

At least 8 years of experience in product management, product marketing, solutions, or a hybrid product management/product marketing role in enterprise SaaS, including at least 4 years in identity and access management or security.
Working knowledge of identity security, including IGA, PAM, access reviews and certifications, least privilege, entitlements and permissions models, and non-human identities.
Fluency in enterprise deployment realities, including SSO, OAuth, SAML, ACLs, data governance, security reviews, SOX, SOC 2, ISO 27001, and administrator user experience.
Track record of launching and scaling integrations, connectors, or platform capabilities and measuring their adoption.
Experience applying AI to work processes and a clear point of view on identity and security risks introduced by AI agents.
Ability to write product narratives, build presentations, deliver demos, and equip teams to succeed.
Excellent written and verbal communication, including the ability to simplify complexity while preserving technical accuracy for audiences ranging from engineers to CISOs.
Systematic approach to defining metrics, instrumenting success, and making data-informed recommendations.
Strong ownership and ability to lead through influence across Sales, Solution Consulting, Customer Success, Support, Marketing, Partnerships, and Security/Legal.

Nice To Haves

Experience with identity platforms such as Microsoft Entra, Okta, SailPoint, Saviynt, or CyberArk, as a vendor or practitioner.
Experience with industry relations or speaking at industry events.
Hands-on experience with the ServiceNow platform.
A security or IAM certification such as CISSP, CCSP, or similar.

Responsibilities

Build understanding of customer segments, buyers, and the identity security landscape across IGA, PAM, identity security posture management, and non-human identity security.
Develop positioning and the product narrative for Veza on the ServiceNow platform, including security and governance of AI agents alongside human and machine identities.
Represent the product externally by briefing analysts, speaking at customer and industry events, and guiding community engagement and content.
Guide go-to-market for new capabilities and major integrations, including launch plans, announcements, release notes, demos, and internal enablement.
Run early access and preview programs with design partners to validate capabilities before general availability.
Define, instrument, report on, and act on adoption and customer success metrics.
Define and test general-availability readiness for capabilities and integrations, including packaging, documentation, deployment guides, support escalation paths, and operational playbooks.
Account for enterprise deployment constraints, including security reviews, least-privilege setup, change management, and administrator workflows across connected systems.
Equip Sales, Solution Consultants, Customer Success, Support, and partners with talk tracks, discovery questions, ROI and business-value narratives, battlecards, objection handling, implementation checklists, and troubleshooting guides.
Bring customer and deployment insights into planning, translate feedback into prioritized requirements and acceptance criteria for inbound product managers, and advocate for customers with engineering and company principals.