Senior Staff Outbound Product Manager

ServiceNow•Atlanta, GA

21h

About The Position

The Senior Staff Outbound Product Manager will own market understanding and product narrative for Veza on the ServiceNow platform, with a focus on identity governance and administration (IGA), privileged access management (PAM), identity security posture management, and non-human identity security. The role will shape how customers secure and govern AI agents alongside human and machine identities, represent the offering to analysts and industry audiences, and guide community engagement and content. The position leads go-to-market planning for new capabilities and major integrations, including launches, announcements, release notes, demos, and internal enablement. It runs early-access and preview programs, defines and tracks adoption and customer-success metrics, and uses findings to guide action. The role also defines general-availability readiness, including packaging, documentation, deployment guidance, support escalation paths, and operational playbooks, while accounting for enterprise security, change-management, and administrative requirements. The product manager equips sales, solution consulting, customer success, support, and partners with messaging, discovery tools, business-value narratives, battlecards, implementation checklists, and troubleshooting guidance. They bring field and deployment insights into product planning, convert customer feedback into prioritized requirements and acceptance criteria for inbound product managers, and advocate for customers with engineering and company leaders. The role requires strong cross-functional influence and the ability to communicate technical concepts clearly to audiences ranging from engineers to CISOs.

Requirements

At least 8 years of experience in product management, product marketing, solutions, or a hybrid PM/PMM role in enterprise SaaS, including at least 4 years in identity and access management or security.
Working knowledge of identity security, including IGA, PAM, access reviews and certifications, least privilege, entitlements and permissions models, and non-human identities.
Fluency in enterprise deployment realities, including SSO, OAuth and SAML, ACLs, data governance, security reviews, SOX, SOC 2, ISO 27001, and administrative UX.
Track record of launching and scaling integrations, connectors, or platform capabilities and measuring their adoption.
Experience applying AI to how work gets done and a clear point of view on identity and security risks introduced by AI agents.
Ability to write the narrative, build the deck, deliver the demo, and equip teams to succeed with it.
Excellent written and verbal communication skills, including the ability to simplify complexity without losing technical accuracy for audiences from engineers to CISOs.
Systematic approach to defining metrics, instrumenting success, and making data-informed recommendations.
Strong ownership and ability to lead through influence across Sales, Solution Consulting, Customer Success, Support, Marketing, Partnerships, and Security/Legal.

Nice To Haves

Experience with identity platforms such as Microsoft Entra, Okta, SailPoint, Saviynt, or CyberArk, as a vendor or practitioner.
Experience with industry relations or industry speaking.
Hands-on experience with the ServiceNow platform.
A security or IAM certification such as CISSP, CCSP, or similar.

Responsibilities

Build deep understanding of customer segments, buyers, and the identity-security landscape across IGA, PAM, identity security posture management, and non-human identity security.
Craft the positioning and narrative for Veza on the ServiceNow platform, including security and governance of AI agents alongside human and machine identities.
Brief industry analysts, speak at customer and industry events, and guide community engagement and progressive content.
Lead go-to-market plans for new capabilities and major integrations, including announcements, release notes, demo assets, and internal enablement.
Run early-access and preview programs with design partners to validate capabilities before general availability.
Define, instrument, report on, and act on adoption and customer-success metrics.
Define and test general-availability readiness, including packaging, documentation, deployment guides, support escalation paths, and operational playbooks.
Account for enterprise deployment constraints, including security reviews, least-privilege setup, change management, and administrative workflows across connected systems.
Equip Sales, Solution Consultants, Customer Success, Support, and partners with talk tracks, discovery questions, ROI and business-value narratives, battlecards, objection handling, implementation checklists, and troubleshooting guides.
Bring field and deployment insights into planning and turn customer feedback into prioritized requirements and acceptance criteria for inbound product managers.
Advocate for customers with engineering and company principals.