The Senior Sales Manager balances proactive and reactive selling, key account maintenance and growth, and sales team development. The role leads strategically toward hotel room revenue, group bookings, food and beverage contribution, market share results, and sales training goals. Working directly with the Director of Sales & Marketing and General Manager, the manager helps create a clear vision for the hotel sales team, understands the market mix and competitive landscape, and aligns structures and systems to achieve strategic goals and maximize revenue. The position also works tactically with the Director of Revenue Management to support coordination between sales and revenue management. The role is responsible for meeting group sales revenue goals through individual and team efforts, developing the sales team through coaching and training, supporting group sales strategies with marketing initiatives, and recommending sales, pricing, service, and product improvements. The manager collaborates with hotel and national sales colleagues, monitors group pace and market conditions, and reports results and opportunities to hotel leadership and ownership. The role also completes monthly sales reporting, participates in yield meetings, reviews industry intelligence, and maintains account records in Delphi. The job requires effective communication with business departments, guests, and vendors, as well as professionalism in difficult situations. The stated physical demands include frequent keyboard work and sitting, occasional standing and walking, and occasional lifting of 10–50 pounds. The work environment may occasionally involve heat, odors, fumes, dampness, dirt, oil, grease, noise, vibrations, and tools or equipment.
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Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed