Senior Programmatic Executive

billups•New York, NY

About The Position

As a Senior Executive, you will own the day-to-day running of programmatic Out-of-Home (OOH) campaigns, from setup to final report. You will be trusted to get the details right, keep campaigns on track, and identify opportunities to grow them. You will report to the account manager and work closely with account, trading, and product teams. The role provides hands-on experience across multiple markets, clients, and platforms. You will set up campaigns in DSPs and billups’ proprietary platform, monitor pacing and performance, optimize campaigns, resolve common issues, and reconcile campaigns accurately in finance systems each month. You will build weekly, monthly, and end-of-campaign reports against client KPIs, interpret data for clients, support responses to client briefs, identify upsell and cross-sell opportunities, help improve margin, build case studies, and maintain the pipeline. You will also help select media owners and set pricing and volumes with the Trading team.

Requirements

  • 1 to 3 years of experience in programmatic, digital media, or OOH.
  • Strong Excel and PowerPoint skills.
  • Comfort working with data.
  • Detail-driven, proactive, and organized, with the ability to manage workload and stay calm under pressure.
  • Clear communication skills, including the ability to explain complex ideas simply to clients and colleagues.
  • Curiosity about programmatic OOH and where it is heading.

Nice To Haves

  • Hands-on experience with at least one DSP; training may be provided to the right person.
  • Interest in using AI tools to make everyday work faster.

Responsibilities

  • Set up programmatic campaigns in DSPs and billups’ proprietary platform using targeting suited to client goals.
  • Monitor campaign pacing and performance, optimize as needed, and independently resolve common issues.
  • Reconcile campaigns accurately in finance systems each month.
  • Build weekly, monthly, and end-of-campaign reports against client KPIs.
  • Interpret campaign data and explain its meaning to clients.
  • Help respond to client briefs by showing how billups can meet client goals.
  • Identify upsell and cross-sell opportunities and ways to improve margin.
  • Build case studies and keep the pipeline up to date.
  • Help choose media owners and set pricing and volumes in collaboration with the Trading team.
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